Do you want to know the significant difference between SEO and local SEO? In this article, we will discuss both, and you will understand them better!

You must design your web page for search engines for it to be viewed by online clients. That’s where SEO enters the picture in your business plan.

Without an adequate SEO agency plan, your company will most likely lose out on many nearby clients who don’t know you exist.

So, how can you keep your website compatible with search engines for both local and organic searches? And what’s the distinction between the two?

Difference Between SEO and Local SEO

In the broader sense, search engine optimization techniques increase the number of organic visitors to your website. Good traffic refers to people specifically looking for what you offer. Whereas organic results refer to unpaid material appearing in search engine results pages (SERPs).

Thus, link building is related to organic visitors to your site. If you use custom link building services, you can easily grow organic visitors by pleasing humans and search engine robots.

A subset of this is regional search engine optimization, which focuses on the location aspects of search. Local SEO is optimizing your online presence for local search listings to enhance exposure and visitors to your website and foot engagement to your physical location.

How Does the Search Engine Function?

Before delving into the distinctions between organic and local search, it’s essential to learn how a search engine operates to a greater extent. And, although nobody outside of Google’s tight circle knows everything about their optimization technique, the procedure of a search engine may be broken down into two simple steps:

• Crawl
• Recover

Consider search engines such as Google and vast online media libraries. They operate by crawling websites (following connections), analyzing their data page by page, classifying their material with some other similarly relevant material, and indexing those site’s web pages for users to locate through queries on the website.

When users type questions into the search field, the search tool extracts information from its index most related to those inquiries to show on the search engine findings page, commonly known as SERPs.

What Is Local Search and Its Purpose?

Organic search and its outcomes are determined by the significance of each user’s search term, references, and other search engine ranking factors. On the other hand, local search uses a different approach; it provides geographically necessary details on the specific intent behind a user’s web search.

Organic search benefits a significantly larger market of factual and commercial searchers, such as highlighted snippets to frequently asked inquiries and eCommerce sites.

Although local search continues to serve the informative finder, there is a more incredible feeling of purchase intent inside a user’s local search term.

Users with local search terms are seeking a company or location they may see in person, as well as a service that will come to their house, such as a reliable SEO agency, for instance,  Portland SEO company, which is well known for its web designing and digital marketing in different cities like Miami, Chicago and so one.

Consider your neighborhood physician, in-home healthcare, electricians, attorneys, and eateries. What precisely causes the user’s search intent to be local?

Average local intent google searches contain the following descriptors:

• [phrase] + city
• [term] + close to me
• [term] + nearest me

These modifiers narrow down a user’s search terms based on their current location, how much farther they’re ready to go, and the intensity of the inquiry.

Nevertheless, these modifiers have lately disappeared from users’ requests. Google has indicated that neural processing has been applied to local search results.

This implies that its search tool can effectively grasp the significance of phrases indicating the local purpose and link them with the most appropriate local searches, even if no markers, such as a company name or exact position, are provided.

What Distinguishes Local SEO Techniques?

To make the most of your website and obtain the most outstanding results, you should constantly use structural SEO, on-page SEO, and off-page SEO.

Although regional and central SEO should contain a similar approach to develop and enhance your content for search results, there are significant distinctions in the regions you should concentrate on for a prominent local SEO approach.

Local traffic techniques require a more tailored approach, such as integrating location-specific terms into the web text or posting evaluations from local consumers on your site.

Local SEO may integrate off- and on-page SEO activities, but in a more targeted manner tailored to geography and the local client. These methods have an impact not just on your consumer but as well as on each other.

When Should You Concentrate On Local SEO?

If your company has a physical presence with a vast, dynamic local community and client base, investing in a local SEO plan is critical for your company’s development and success.

When a consumer conducts a local search relating to your company, you want your company to always appear in the search results and inside Google’s local pack. This is particularly true if you run a small business with many locations.

Apply behavior-tracking services like those provided by Google Analytics to assess whether you’ll need to put more effort into the local SEO approach to improve your rating in localized SERPs.

How Do Local SEO and Organic SEO Interact?

Think of SEO as a collection of areas for development, all relating to increasing observation and organic results of website visitors. Local SEO is one component of SEO, and improving local presence can boost global search exposure. By increasing your local exposure, you may begin to establish your knowledge or authority at a more local level.

When people learn more about you and your excellent company, it will automatically lead to connections and more people discussing your company on other websites on the Internet.

Consider how information is shared on various websites such as company review sites, top business lists, references by other firms or individuals who utilize your services, local papers, suggestion sites, and so on. The variety and quality of backlinks (from foreign sources) referring to your website are significant in search engine rankings. Individuals will talk about your fantastic business if you operate it well.

This type of acknowledgment, particularly for the list of links, increases your total search worth to a search query. All in all, local SEO and Washington DC SEO companies can help you improve your total global search value.

Conclusion

SEO is no more optional if you need to rank your website higher in search engines. SEO can help you gain more revenue, customers, or conversions.

But, understanding the basics of SEO is essential. This article covered the significant difference between SEO and local SEO.

We hope you have found this article helpful and learned about the significant difference between SEO and local SEO. Please consider sharing this post with your friends and fellow bloggers if you did.

It will help someone understand SEO better and make better decisions.

You can check out our blog archive for more related articles.

The post What is the Difference Between SEO and Local SEO? appeared first on BlogHeist.

Do you want to know how to use Google Trends for SEO? In this article, we will show you how to use the free tool offered by Google to increase website traffic!

Google’s 90% search engine slice indicates its uncontested dominance. Therefore, it would stand to reason that Google Trends will be an effective and efficient tool for all your SEO analytical needs.

This tool provides insights on the latest search trends worldwide and based on regions, and it also provides insight into trend consistency and breakdown over the past two decades.

Free and versatile, Google Trends provides metric analyses that can be categorized through the Web, YouTube, Image, News, and Shopping searches for SEO in-depth use.

What are Google Trends?

Google Trends is a website of Google whose primary purpose is to give data on search queries, for example, how popular a search term is or which region is searching for that search term, etc. Google Trends provide this data in an infographic manner.

Google Trend gives historical search query data, and the excellent part is that Google Trend is free, which means you don’t have to pay to use Google Trends for SEO.

Let’s begin with this article; in the next section, we will share 9 popular ways you can use Google Trends to boost your SEO.

How to Use Google Trends for SEO

1) Know Your Niche

Knowing and understanding your niche is essential, as this will help formulate a solid product proposition.

While understanding your product is helpful, knowing where and what the clients within your niche are going and how they behave is even more valuable. Knowing what language nuances your niche market uses allows effective search on the Trends tool.

Trends graphically present the fluctuation of trends over time, content through different mediums and regions.

Working with SEO, this statistical analysis is helpful as it will allow for a more focused and targeted approach to where and when it would be best to focus product marketing for optimal sales generation.

For example: looking at health and wellness trends over the past two decades shows a consistent increase in awareness. The USA has the highest market concentration, with numerous countries providing opportunities to increase health and wellness-related products and sales.

2) Find Out What Is Trending

It’s important to understand that there will be trends that will be consistent and seasonal, those that will fizzle out, and those that will be temporary.

Working with SEO, and depending on your product or market, understanding this enables you to take advantage of these consistencies or inconsistencies. Consistent trends show a pattern of behavior through time.

These are products or markets which are often in demand, but their fluctuations are influenced by minor factors irrespective they remain steady and predictable, E.g., pottery.

As the name suggests, these trends fluctuate based on the season. Fashion is an example of such a trend. Social media and specific aspects of fashion could be considered temporary and fizzling out-trend, respectively.

The beauty of Google Trends is that it takes the guesswork out of the equation. For SEO purposes, one can now critically analyze all things trending.

3) Look for Keywords

It is not adequate to use broad keywords for optimal Google Trends results.

The more specific the keyword, the more precise the information you can generate from the tool. This is why it is essential to understand the subtle language nuances of your niche to gain comprehensive knowledge for SEO generation.

In the same light that language is fluid, keywords can also be temporary. Therefore, ensuring that your research establishes ‘a dictionary’ of sorts on your specific niche’s language nuances becomes essential.

Broad keywords help establish or present the information you could gain from Google Trends in a manner that is concise and relevant to your analytics needs.

With the right keywords, you will be able to not just establish what clients of your niche look for. Instead, you will be able to unravel concrete trend traffic through professionally generated analytics for the best SEO generation for your niche.

4) Compare Keywords

Better still, Google Trends enables you to compare keywords for a comparative assessment of the information you wish to generate.

Comparative keyword play lets you see the interrelationships of different trends within particular niches. For example, a comparative trend between RnB, HipHop, and Rap music.

The popularity of the different music genres through the past year could help create the content towards optimal SEO generation.

Results generated with comparative keywords could provide valuable information as to which keywords or trends are more ‘trendier’ over time.

The effectiveness is insightful and may assist in reformulating targets and streamlining activities toward a more productive trend.

Not only this, but comparative keyword use could also assist in providing information on just how well your website is performing online as compared to your competitors.

This could assist in seeing how the competition can generate traffic and how you could rework your strategies to improve optimal traffic generation.

5) Check the Competition

It’s always good to stay ahead of the competition. When you have a tool such as Google Trends that provides insight into the competition, it’s an advantage never to be dismissed.

With Google Trends, one can explore their content against the competition. For example, when exploring keywords, the tool will have a column where popular brands or content.

Using the comparative analysis feature, you can compare your traffic against your competitors.

Though some may see it as critical, this feature is an excellent tool for brand strategy.

• How distinct is your brand?
• How visible is it on the internet?
• Does your audience have enough information about your brand to actively seek it?
• Have you been able to generate sufficient exposure for your brand?
• Has your brand’s performance been enough to generate a growing client loyalty base or predictive pattern?

6) Work on Local Markets

A marginal number of niches can perform well everywhere – being able to transcend borders, media, and mediums or channels.

Because it is always recommended to build your brand and make it strong where it shows promise at performing well, then work towards expanding.

Google Trends works well if you want to adopt this growth strategy.

The tool provides in-depth and up-to-date traffic analysis on trends relevant to your niches on a regional level. Traffic is generated by your competitor and then some.

But, more importantly, it provides insight into possible new regions for expansion where your brand has generated traffic and would flourish. It also includes analysis from different mediums or channels, so SEO generation content will no longer be limited to text.

So, once the local market is meant within your vicinity, you can now use the Google Trend analysis tool to redefine local market strategies.

7) Take SEO Further

Google Trends is not only confined to text or Web search content. Analyses can be performed on YouTube, Images, Shopping, and News search content.

The tool comprehensively analyzes these media for users on a searched domain name that has also been bought along with reliable hosting.

It allows for the effective expansion of content planning on these platforms. As a result, not only can SEO activities be broadened, but it also allows for variety in using a diverse platform for your target market.

On the tool, one simply has to use the keywords search and change search analytics to either Google Shopping or YouTube search for results. As in all other analyses, the tool will provide a detailed search analysis based on the medium used.

For example: using carrots as a keyword will show different trend patterns with News, additional from YouTube, and different Images.

This allows for content creation in different media and, therefore, ensures that your SEO hits transcend across multiple platforms.

8) Plan the SEO Calendar

With Google Trends, it is possible to plan your SEO calendar for an entire year. Using all the features offered in the tool, when, where, and how to post trending content is possible.

Planning for future content based on your particular niche is now possible. Google Trends metrics analytics information can guide you on the best time to post.

Analysis of the different mediums or channels will assist in informing which content, image, video, or text will generate the best SEO outcome.

For example: based on the behavioral trend patterns of your product or niche, planning on content release could either be seasonal or consistent.

Medium or channel of release figures would either result in a dynamic content creative process or one that is immediate and readily responsive.

Google Trends has provided an essential factor: the content creator knows when to contribute to optimal brand SEO results.

9) Find New Keywords

Bearing in mind that the content on the internet is ever-evolving, researching what your target is looking up is not always enough.

People are constantly coming up with new and/ or different ways to search for what they want. Therefore, keeping informed on what keywords are used within your niche is essential to find relevant information on Google Trends.

As trends are, at times, intangible, so too are the keywords.

Using keywords based on a temporary trend would be futile if you want to generate evergreen content. That same applies when you create content for a fleeting trend; you can’t use evergreen keywords.

Recycling and updating keywords describing your niche and product is always advisable. What can be working this week may not work next week. The nuances could change over time.

FAQs

Conclusion

Google Trends’ up-to-date analytical features, available at a click of a button, allow for the just-in-time delivery of content.

Whether it is content for a temporary trend requiring an immediate response or a seasonal movement that allows for precise content planning. Use the tool as an informative guide.

As you can see in this article, you have multiple options to use Google Trends to boost your SEO. So if you would like to try it, feel free to use the tool.

It is entirely free.

We hope you have found this article helpful and learned how to use Google Trends for SEO. Also, if you found this article interesting, you should share it with other bloggers.

You might want to check out our blog archive for more relevant articles.

The post How to Use Google Trends for SEO – 9 Easy Ways appeared first on BlogHeist.

Before we begin 125+ Instant Approval Directory Submission Sites, please read the below note.

Note: I have removed the list of instant approval directory submission sites. Therefore, you won’t be able to download it. I am removing this list because I have used these directories to create backlinks for my website, which has completely ruined my website’s backlink profile.

Now, I have identified these links with Semrush and disavowed the domains. This is one of the biggest SEO mistakes I have made so far. And I am sharing my Ahrefs backlinks screenshots to help you understand better.

As you can see, it is clear proof of unnatural link-building. And any website having such a backlink profile won’t rank well in search engines.

The article is still active just to create awareness on the topic. It will be removed in the future. You can skip this resource and proceed with guest blogging for backlinks.

Submitting your websites to directories to build backlinks is an old method. Since Google started to penalize websites for building spam backlinks, the idea of directory submission sites got dissolved. Though it is an old technique, it is still relevant today.

Does Directory Submission Still Work?

There are a lot of debates if directory submissions still work or not. I will not go into much detail about it.

For more info on these debates,

• Web Directory Sites Submission: Does It Still Work in SEO?
• Are Web Directories Still Relevant for SEO in 2020?

How do I submit my websites to web directories?

Directory submission sites can still get you backlinks, but the value they bring in is very minimal. However, I still prefer using Instant Approval Directory Submissions sites for new websites. Because it can get a good number of backlinks and help to increase its domain authority.

Even though they don’t help us much with SEO, backlinks from directory sites can still get your new website indexed faster.

I have tried using Instant approval directory submission sites and built some backlinks over the period. But, I am very conscious of using that. When Semrush started identifying the link as toxic, I disavowed them. In this way, I placed spam directories and kept my website protected.

Instant Approval Directory Submission Sites List

Today, I am sharing a list of instant approval directory submission sites. To remind you, these links can’t bring any great SEO values and link juices. They are only for increasing domain authority and faster indexing of your website.

Fill out the form below to download the Instant Approval Directory Submission Sites list.

If you find any of these directories not working anymore, or if you find any other good directory submission site, do let me know in the comments section. So, I can update the list.

Caution: Due to Google’s ever-changing algorithms, some of these directories can be considered spam over a while. So, I request you to get a free trial account at Semrush, add your website as a project and constantly monitor the backlinks with Backlink Audit.

When Semrush finds them toxic, Disavow the link. Until then, you can enjoy their benefits.

Related Read: 7 Semrush Updates From 2020 You Need To Check (Explained)

Are Directory Submissions Safe for SEO?

Kurtis Bohrnstedlt (Blog writer for Moz.com) did a case study to see if web directory submission is safe for SEO. Later, he published a case study on Moz called Web Directory Submission a Danger!

In his case study, he analyzed 2,678 Directories and found that around 20% of such websites are banned or penalized by Google.

This case study was published in 2012; Google’s algorithm is even more intelligent in identifying such sites. Many sites with fake backlinks can now be identified by Google, and such websites aren’t ranking well.

In conclusion, the case study done by Kurtis in 2012 is correct; directory submissions are a real danger for your site.

Wrapping Up

If you find this Instant Approval Directory Submission Sites helpful list, share it with your friends on social media. I have created a pin so that you can add this to your Pinterest Board. Although Instant approving directory submissions is an excellent way to get backlinks to your site. But now Google algorithms have changed and become more intelligent, it can detect that you are using such methods to get backlinks.

So, instead of ranking your site, it won’t rank your site, even though you now have good backlinks. Therefore stick to other genuine link-building methods, like Guest Blogging.

The post 125+ Instant Approval Directory Submission Sites appeared first on BlogHeist.

Ad monetization is a way for website owners to earn from their blogs. In today’s article, we have the two largest ad monetization companies: Ezoic vs AdSense.

We will compare the two to find out who pays better; we will also include other factors such as requirements, pricing, customer support, etc.

AdSense is one of the most popular monetization programs; around 38.3 million websites use AdSense for ad monetization.

AdSense is a Google program, and publishers often complain that AdSense isn’t profitable.

Compared to AdSense, Ezoic isn’t a large distributor; currently, only 10,000+ publishers use Ezoic. But it is said that Ezoic is more profitable than AdSense; let’s compare both Ezoic vs AdSense in this article.

Ezoic vs AdSense: A Comprehensive Comparison

1. Overview

What is Ezoic?

Ezoic is a technology that helps publishers automate and test ad placements and optimize them to help you increase revenue from ad placements.

Like Ezoic’s Ad Tester, it’s an AI tool that tests the size, location, timing, and ad placement, which helps website owners increase revenue from ads. All the content will be the same, but it will change the website layout and automatically switch to the new design, giving you higher revenue.

Ezoic also conducted a test to prove its tool –

1. Ezoic tested its AI tool on 700 participating sites; those websites got 24 million views in a month.
2. Revenue on participating websites increased by 300%.
3. Furthermore, users spend 35% more time on the website.

However, if you search the internet, you will find reviews from some publishers who claim that Ezoic only increased their revenue for the first few months and then returned to normal.

What is Google AdSense?

AdSense is a simple tool to display ads on a website for monetization; it’s an entirely free-of-charge tool. However, there are some prerequisites for incorporating AdSense into your site –

1. The website must be at least six months old.
2. A website should publish original content.
3. It should have decent views.

Once you meet the following requirement, you can further integrate Google AdSense.

Google AdSense is often criticized for its low revenue; nowadays, publishers don’t find Google AdSense revenue exciting.

Google AdSense revenue share is 68% for ad placement on the website and 51% for AdSense search. This revenue share is consistent regardless of your geographic location. This was an overview of both Ezoic vs AdSense.

2. Requirements

Both tools can help you earn money, but they can’t do anything if you aren’t eligible for their program. Ezoic vs AdSense both have some requirements to qualify for their programs.

However, while using Ezoic, you still need to integrate AdSense to collect analytical data. Now, let’s compare Ezoic vs AdSense on the required parameter.

Ezoic Requirements 2023:

The following are the prerequisites for using the Ezoic platform:

1. Previously, to join Ezoic, a site needed 10,000 monthly visitors, but now they have removed this threshold limit; any site with a decent number of views can apply.
2. Google’s Policy should be followed by your website.
3. Your site has original content.
4. Your site should be in AdSense-supported languages.
5. Your site should comply with AdSense’s policy.
6. You aren’t eligible for Ezoic if your site is corporate or e-commerce; at the moment, only informational, content-rich sites can apply for the Ezoic platform.

These were some of the requirements you need to comply with to be eligible for the Ezoic platform.

AdSense Requirement 2023:

The following are the requirements to comply with to become eligible for the AdSense Monetization Program:

1. Your content should be original
2. The minimum age to apply for the AdSense program is 18; however, you can still sign up with AdSense using your parent or guardian’s account.
3. Your site should be at least six months old. This is an unwritten rule, but Google uses it to avoid spammy websites.
4. Your site should comply with AdSense’s policy.
5. Your website should be in AdSense-friendly language.

3. Earnings

Earnings are the main reason why many publishers want to switch from AdSense. However, earnings differ from website to website, and who are your advertisers? If you get high-paying ads, your earnings will be higher for the same number of views than on other sites that get low-paying ads.

Let’s see the comparison of earnings of Ezoic vs AdSense.

Ezoic Earnings:

Ezoic’s AI tool helps you optimize your site and enables you to optimize ad placement, region, location, and timing for higher revenue. All this will happen by collecting data from your site to give you satisfactory results.

That’s why it might require time to see results after integrating your site with the Ezoic AI tool. Because the tool will test different times, locations, placements, etc., on your site to provide you with higher revenue.

Therefore, in the beginning, you might not notice any significant difference in your earnings, but eventually, you’ll start earning more.

You can expect 40$ – 60$ for a 1,000-page view; however, it also depends on various other factors.

To calculate your earnings, use the Ezoic Calculator.

AdSense Earnings:

AdSense has a simple rule: whatever revenue they get from ads placed on your website will give you 68% of it. For example, if they earn $200 in advertising revenue by placing ads on your site, they will pay you 136 dollars.

And for AdSense for search, you’ll get 51% of the total revenue.

Google AdSense revenue mainly depends on your audience’s region and niche. Suppose you are a general blog site with an audience from developing countries. In that case, your revenue will be lower than that of a website whose audience is from the US and whose niche is insurance, internet, or telecommunications.

Even if both websites have the exact view count, their revenue will significantly differ.

Our site also uses Google AdSense; however, it is not recommended; we choose AdSense because it meets our requirements. Similarly, you can see according to your requirements. Here is payment proof from Google AdSense.

Google AdSense Payment Proofs

November 21, 2021

March 21, 2022

September 21, 2022

4. Pricing

Now, let’s compare the pricing of Ezoic vs AdSense.

Ezoic Pricing:

Ezoic offers users a 30-day free trial of their service without any payment information required; after the free trial, if you like the service, you can pay for the subscription to keep it continuing.

They have two programs that you can join:

1. Ad-funded option (default)
2. 10% revenue share option

Ezoic also offers various other features and tools, for which you have to pay to access them.

AdSense Pricing:

AdSense is a free program; you don’t need to pay AdSense to use it. However, AdSense works on an ad revenue-sharing model, for it keeps 32% of revenue generated from displaying ads on your site and 49% for using AdSense for search.

5. Customer Support

Let’s see in Ezoic vs AdSense whose customer support is better:

Ezoic Customer Support:

Ezoic has levels of customer support; after passing each level, your interaction with the Ezoic support team will increase. When you reach the highest level, the VIP Level, the team will become more accessible to you.

However, you will receive proper support from the team from the start; you can contact or call them for any issue.

1. If you have recently joined Ezoic and have less than 10,000 visitors, you are at the Access Now level. At this level, you can contact support and use community channels and FAQs to solve your problem.
2. Once you have more than 10,000 visitors, you are at Level 1. You get level-up learning, which is some blogging to help you grow.
3. At Level 2, you become A+ Ad Partner; at Level 3, you become an A++ Ad Partner.
4. At Level 4, you now have premium eligibility and access to the expert team.
5. At the highest level – VIP, you have all the supporting features of Ezoic.

AdSense Customer Support:

AdSense customer support is straightforward and doesn’t have any levels like Ezoic. From the beginning to the end, you can access all the support, from contacting customer support to the blog and FAQ section.

Unlike Ezoic, AdSense doesn’t have any expert support features. Let’s compare Ezoic vs AdSense in terms of ad optimization.

6. Ad Optimization

Let’s see who is better at ad optimization: Ezoic vs AdSense.

Ezoic Ad Optimization:

Ezoic uses artificial intelligence to optimize ad placement; they automatically try different layouts to generate higher revenue and traffic. Ezoic ad optimization is effective and doesn’t require manual efforts to test every layout.

AdSense Ad Optimization:

Google AdSense doesn’t offer automatic ad placement; you have to check each layout manually and try and test each to get the best result. Of course, it is a time-consuming and ineffective way, and many Google AdSense ads negatively affect page load speed.

7. Signup Process

Finally, if you have read the Ezoic vs AdSense article up to this point and want to sign up for either, we have outlined the entire process.

Both platforms have an easy signup process and entry barriers, which we will mention in this article.

Ezoic Signup Process:

If your website has fewer than 10,000 views, you can join Ezoic using the ‘access now’ option. However, if your site has gotten 10,000 views, you can access Ezoic, and your onboarding process will be much faster.

Ezoic classifies publishers using levels; the Access Now level is for a site just starting. There are levels between – 1, 2, 3, and 4, with the VIP level being the highest for publishers.

1. Once you join the program and choose the plan you want to continue, the signup process will start.
2. After making an Ezoic account, you need to give approval to Ezoic for testing your site.
3. Then, you need to connect your website with Ezoic. You can do it by pointing your nameserver to the Ezoic domain nameserver.
4. Enable Ezoic monetization
5. Add placeholders – places on your website where Ezoic can run and test ads.
6. Later, apply for Google Ad Exchange
7. The last step is to turn on Ezoic

Sign up for Ezoic

All these steps may sound technical, but the Ezoic support team will guide you through them. Also, you can outsource this task to the Ezoic account manager; he will be there to do all the technical things.

AdSense Signup Process:

Unlike Ezoic, AdSense is stringent on policy breaches; that’s why opening an account on AdSense has some requirements to comply with before joining the AdSense program.

1. The minimum age to apply for AdSense is 18 years old.
2. Unwritten rule: To get your website approved by AdSense, your website should have some content, i.e., at least 30 articles.
3. Another unwritten rule is that your site should be at least six months old.
4. You must have a Gmail account and agree to the AdSense policy and terms of service.

The AdSense signup process is simple.

1. Go to AdSense and log in there with your Gmail account.
2. Then, you need to sign up with AdSense to link your Google account with AdSense.
3. You need to enter your name, email address, website, and other related information on the signup page.
4. Now, connect your site with AdSense. To do this, AdSense will give you code, which you need to add to your site within the <head> </head> section.

Sign Up for Google AdSense

If you have added the snippet of code to your website, you have successfully given your website for review to Google AdSense.

Now you have to wait for a few days or weeks to get a response from AdSense. If you followed our unwritten rule, you might get approved for AdSense.

Many publishers struggle to get approval from AdSense; however, if you have a decent website with valuable content, you can get approval from Google.

Next, here is a comparison table for Ezoic vs AdSense to compare everything side by side.

Ezoic vs AdSense: Comparision Table

Here is a quick summary of the whole article on Ezoic vs AdSense on a comparison table; if you scroll down, you’ll get the FAQ section on Ezoic vs AdSense.

This was the Ezoic vs AdSense comparison table; we also created an Ezoic vs AdSense FAQ to answer some of your questions.

Related – 13 Best Google AdSense Alternatives to Make Money Online

Frequently Asked Questions: Ezoic vs AdSense

Final Thoughts – Ezoic vs AdSense

The debate between Ezoic vs AdSense is lengthy; both have advantages and disadvantages. Every site is different, and people have different needs; you just need to figure out your needs and find the best tool for yourself.

Both the tools are for increasing the publisher’s revenue; however, if you use Ezoic also, you’ll still need to integrate AdSense for analytics data.

In this Ezoic vs AdSense article, we compare Ezoic vs AdSense with seven parameters – overview (critical difference), requirements, earnings, pricing, customer support, ad optimization, and signup process.

We haven’t judged any tools with our opinion; we just stated the facts and numbers to help you form the best opinion.

However, to end this Ezoic vs AdSense article, we sum up the entire discussion:

If you are a publisher whose site isn’t making enough money from AdSense due to the niche or audience location. Then, we prefer to use Ezoic, which is nothing but an AI tool that will collect data and optimize ads on your website to increase your revenue.

But if your site is in a niche for which AdSense pays more, like – insurance, legal, marketing, advertising, or real estate, then switching to any other platform won’t make much difference, especially if your audience is from the United States.

That’s it for Ezoic vs AdSense; hopefully, this article has helped you; thanks for reading! If the article was helpful, feel free to share it with your friends.

Feel free to check out our blog archive for more related articles.

The post Ezoic vs AdSense: Who Pays Better in 2023? appeared first on BlogHeist.

Are you looking for the best chrome extensions for link building? If you are, keep reading this article!

We’ve gathered the 24 best chrome extensions for link building, so you can get more links with little effort!

These chrome extensions will help make link-building a breeze, so try them out!

24 Best Chrome Extensions for Link Building

Below, we will list the top 24 chrome extensions you need to use for link building. Each one is tested by our team and comes with great features.

They are:

• MozBar
• Check My Links
• Domain Hunter Plus
• NoFollow
• Scraper
• SEOquake
• WOT
• Ahrefs SEO Toolbar
• Detailed SEO Extension
• Buzzstream Buzzmaker
• SEO Minion
• Hunter
• Majestic Backlink Analyzer
• SEO & Website Analysis
• Google Similar Pages
• NinjaOutreach Lite
• RocketReach
• Link Grabber
• Keywords Everywhere
• GrowthBar
• Similarweb
• SEO Meta in 1 Click

Without any further ado, let’s see what each extension offers.

1) MoZbar

MoZbar is a chrome extension allowing you to see the Open Site Explorer data, like any website’s page and domain authority.

You can also compare link metrics across pages and find keywords to check and analyze links if they are dofollow or nofollow.

This is valuable information when link building, as it allows you to quickly assess whether a website is worth pursuing a link.

Download MozBar

2) Check My Links

Check My Links is a chrome extension that allows you to check for broken links on a website.

Once you identify a broken link, you can contact the webmaster and ask to get it replaced with your post link. It is an excellent tool to eliminate broken links on your website or check competitor websites.

Creating a good content copy and contacting the webmaster would be great. This way, you can build more links.

Download Check My Links

3) Domain Hunter Plus

Domain Hunter Plus is an extension that allows you to find expired domains.

It is crucial for link building, as it allows you to quickly identify opportunities to get your link placed on a high-quality website.

Expired domains can be a great way to get links from high-quality websites, so check out Domain Hunter Plus! It is simple to use too.

Download Domain Hunter Plus

4) NoFollow

NoFollow is an interesting Chrome extension that allows you to identify nofollow links.

This is valuable when link building, as it allows you to quickly identify if the link you are analyzing is nofollow or not. In addition, it is straightforward to use and comes with related attributes like UGC, sponsored, and so on.

You can enable or disable the extension or specific websites to have total control.

Download NoFollow

5) Scraper

Scraper is another extension that allows you to scrape data from websites and SERPs.

It is great for link building, as it allows you to gather data about potential linking opportunities and export it into Excel. The development team is releasing regular updates, so the features are great.

With every update, they are fixing bugs and releasing new options.

Download Scraper

6) SEOquake

SEOquake is a chrome extension that allows you to quickly assess the SEO health of any website with lots of exciting data metrics, which can be exported to a CSV file.

For example, an estimation of keyword difficulty, number of inbound links, social shares, and more!

This is valuable when link building, as it allows you to quickly identify if a website is worth pursuing a link.

Download SEOquake

7) WOT

WOT is a chrome extension that allows you to quickly assess the trustworthiness of any website. When using the browser, the extension will notify you if the website you visit contains scams, phishing, malware, or dangerous links.

It is helpful for link building, as it lets you quickly identify if a website is reputable and trustworthy.

Download WOT

8) Ahrefs SEO Toolbar

Ahrefs SEO Toolbar is another chrome extension that allows you to quickly assess any website you visit for SEO data and domain authority.

This is valuable information when link building, as it allows you to quickly assess whether a website is worth pursuing a link.

Download Ahrefs SEO Toolbar

9) Detailed SEO Extension

Detailed SEO Extension is an extension that provides a lot of valuable information about any website you visit.

You can analyze SEO-related insights like title tags, meta descriptions, meta robots tags, etc. Then, with a single button click, you can get everything you need about the specific website.

You can get the SEO data with the Detailed SEO Extension without checking the source code or third-party websites.

Download Detailed SEO Extension

10) Buzzstream Buzzmaker

Buzzstream Buzzmarker is a chrome extension that allows you to quickly save, organize, and manage your links.

It offers many features like tagging, annotations, and the ability to set follow-up dates.

Download BuzzStream Buzzmarker

11) SEO Minion

SEOminion is a chrome extension that allows you to quickly assess the SEO data of any website you visit. In addition, you can use the same extension to see your website’s SEO performance.

The best features are the on-page SEO analysis, SERP preview, and link analysis. You can also validate the hreflang on your website. This is an excellent feature.

Download SEO Minion

12) Hunter

Hunter is a chrome extension that allows you to quickly find the email address of anyone at any company.

This is valuable information when link building, as it lets you quickly gather contact information for potential linking opportunities. In addition, you can collect emails from the website and send them an email regarding the partnership.

Download Hunter

13) gInfinity

This chrome extension allows you to add infinite scroll to the SERPs. It is a valuable chrome extension when you need to add more power to your search engine. Unfortunately, the updated version of the extension comes with many bug fixes.

Pretty useful to avoid wasting time browsing between pages.

Download gInfinity

14) Email Hunter

Email Hunter is another chrome extension that allows you to quickly find the email address of anyone at any company.

This is great for link building; it lets you quickly gather contact information for potential linking opportunities. In addition, you can export collected data to multiple file formats for offline use.

Download Email Hunter

15) Majestic Backlink Analyzer

Majestic Backlink Analyzer is a chrome extension that allows you to check essential data like the Trust Flow and Citation Flow of each website you visit.

Really useful for link building, as it allows you to quickly assess the link popularity of a website.

Download Majestic Backlink Analyzer

16) SEO & Website Analysis

SEO & Website Analysis is another chrome extension that allows you to quickly assess any website’s SEO data.

The best features are the on-page SEO analysis, SERP preview, and link analysis. This extension can benefit you if you need to run a complete SEO audit.

Download SEO Analysis & Website Review by WooRank

17) Google Similar Pages

Google Similar Pages is a chrome extension that allows you to quickly find similar pages to those you are currently visiting.

This is valuable when link building allows you to quickly identify potential linking opportunities. For example, you can land on a web page and similar websites promoting the same content. This way, you can ask for a backlink from multiple sources.

Download Google Similar Pages

18) NinjaOutreach Lite

NinjaOutreach Lite is a chrome extension that allows you to quickly find the contact information of bloggers and influencers.

It is crucial for link building, as it allows you to quickly gather contact information for potential linking opportunities.

Download NinjaOUtreach Lite

19) RocketReach

RockeyReach is another chrome extension that allows you to quickly find the contact information of people.

It works on LinkedIn, AngelList, Crunchbase, Google, and other company corporate pages. More than 9.7 million people are using this extension for their business needs. Plus, it is accurate.

Download RocketReach

20) Link Grabber

Link Grabber is a chrome extension that allows you to quickly grab links from any website and run an analysis.

This is valuable when link building allows you to quickly find links for your link-building efforts. In addition, the tool doesn’t need any special permissions. Once you have installed this on your chrome browser, you are ready to go.

Download Link Grabber

21) Keywords Everywhere

Keywords Everywhere is a chrome extension that lets you quickly find keywords for your link-building efforts.

It shows you monthly search volume, CPC & competition data on 10 websites or more. The extension will work on Google, YouTube, Amazon, and almost everywhere. It is a popular Google Chrome extension among bloggers.

Download Keywords Everywhere

22) GrowthBar

GrowthBar is a chrome extension that allows you to see social media metrics, traffic data, and backlink information for any website you visit.

This is helpful for link building, as it allows you to quickly assess the popularity of a website. In addition, it is an excellent competitive research tool for bloggers.

Download GrowthBar

23) Similarweb

Similarweb is a chrome extension that gives you traffic and key metrics of any website you visit.

This is interesting for link building, as it lets you quickly identify potential linking opportunities.

Download Similarweb

24) SEO Meta in 1 Click

SEO Meta in One Click is a chrome extension that lets you quickly check any website’s metadata. You can check the robotx.txt file, sitemaps, social data, URL, and almost everything you need to know.

This is valuable when link building, as it allows you to assess the SEO of a website.

Download SEO Meta in 1 Click

Conclusion

When running a blog or online business, you know the importance of SEO and link building. Many tools and services are available to manage your SEO and link-building efforts.

If you are a beginner and need to know how it is, look at these chrome extensions. These are the best chrome extensions; you can use them without prior knowledge.

We hope you have found this article helpful and enjoyed the read. Please consider sharing this article with your friends and fellow bloggers on social media if you do. For more related articles, you need to check out our blog archive.

Note: This guest post on the best chrome extensions for link building is contributed by Erik Emanuelli. If you have an exciting article to contribute, proceed with our guest posting guidelines.

The post 24 Best Chrome Extensions for Link Building (Ultimate Guide) appeared first on BlogHeist.

Are you looking for the SE Ranking review? If you plan to purchase the tool or need to know more, keep reading this article!

What is SE Ranking?

Once you have started a blog, your main aim would be to rank content in the search engines. And as you know, we all will be using a focus keyword to rank content. With the help of an SEO plugin like Rank Math and Yoast, we can easily add a focus keyword and optimize our content based on it.

Once you have published the article, you need to know how it performs. According to your competitor’s content and Google algorithm changes, your content will be ranked higher or lower on the search result pages.

If you have tons of content on your blog, manually checking the rank on search engine results in pages won’t be feasible. Then, you have to use a dedicated tool for the task.

In our experience, SE Ranking is one of the best options for checking rank tracking on Google. With its powerful analytics tools, you can quickly see how your keywords perform on the search result pages.

If you need to spy on your competitors for a better ranking position, you should start using SE Ranking.

SE Ranking Key Features

Next, let’s see some of the unique features of SE Ranking that will make a difference.

Keyword Rank Tracker

If you need to rank your content higher, you must choose the right set of keywords. Once you have targeted the right keywords, you must track their performance on the search engine result pages.

With the SE Ranking tool, you can quickly analyze every website keyword. The data will show you how they are doing on the search engine result pages. The tracker comes with an elegant dashboard, and it is 100% accurate.

You can filter the results based on locations and see individual reports.

Keyword Research

If you need to rank higher on search engine result pages, you must use the right keywords. For keyword research, there are multiple tools available. But if you need more comprehensive results, you should be using SE Ranking.

SE Ranking comes with valuable insights and multiple filter options. This is the best tool to track a keyword and its search volume. Apart from that, SE Ranking will also display the related keywords, CPC, competition, difficulty, etc.

As you know, multiple websites will be ranking for the keyword you have just analyzed. From the same dashboard, you can see the competitors and paid advertisers. If you need to know the history of the paid advertisers, that is possible too.

On top of that, with bulk keyword analysis, you can track multiple keywords in a single mouse click. They have more than 7 billion keywords in their database, and the results are pulled from around the globe.

So, it is a good option for complete keyword research.

Backlink Checker

You can analyze any website’s backlink profile with the backlink checker tool. All you need to do is enter the URL of the target website and hit the Find Backlinks button. The tool will show you the –

• Domain Trust
• Page Trust
• Referring Domains
• Backlinks
• Dofollow/Nofollow Ratio

It is a complete backlink analysis. SE Ranking will also display the new/lost referring domains. If you can see an opportunity to build a link, you can contact the referring domains and ask for a backlink. That’s how it works if you have a great piece of content.

You can run a backlink analysis based on multiple parameters like text/image, anchor text, domain trust, Alexa rank, page trust, and so on.

Competitive Research

Spying on your competitors is a great way to find their strategies and top-ranking pages. The SE Ranking tool will allow everyone to spy on individual competitors and analyze their entire website strategies.

Once you have entered your competitor’s domain name, SE Ranking will display you the

• Domain Trust
• Page Trust
• Organic Trafic
• Keywords
• Total Traffic Cost
• Paid Traffic
• Referring Domains
• Backlinks

Apart from that, they will also show you the country-specific keywords the website is ranking for. By searching the keyword, you can find their content and create an advanced copy. After that, you will probably be able to rank higher than the competitors.

On top of that, they will also show you.

• Improved Keywords
• Decreased Keywords
• New Keywords
• Lost Keywords

So, with the tool, you can see your competitor’s keywords that drive traffic to the website.

Website Audit

Would you like to know the health of your website? Unfortunately, no manual method is available to scan the website and see the issues by default. However, SE Ranking came up with a solution.

Their website audit feature will crawl your entire website and tell the potential errors. The main things you can review with the website audit feature are:

• Health Score
• Pages Crawled
• URLs Found
• Top Issues
• Core Web Vitals

And so on. Apart from these stats, the tool will also fetch your domain expiration time from the registry and give you a heads-up message.

You will have a friendly and cleaner dashboard, so finding and fixing issues will be a cakewalk.

White Label

If you run website management or an SEO audit company, the white labeling feature will help you. SE Ranking will provide all the necessary tools to analyze your clients.

Plus, you can have your own branding. The benefits of white-label features offered by SE Ranking are:

• Custom domain name
• Cloud hosted
• Manage users
• Custom color schema
• Custom logo
• Get reports

and so on.

The white label feature is 100% free, and you do not need to spend extra money on this add-on.

Report Builder

If you are working with a client on SEO auditing, you have to deliver reports every week or twice a week with the updates. To build a unique report, you can use the report builder tool offered by SE Ranking.

With the builder, you can show the stats of

• Ranking
• Traffic
• Competitors
• SMM
• Website Audit
• Finance Report
• Marketing Plan

It is a drag-and-drop builder, so creating a custom report would be a cakewalk. With the scheduling feature, you can send reports to the client’s email address at a specific interval. Of course, you can always add your own logo and text to the reports before scheduling them.

Plus, you can also generate reports in multiple formats like .pdf, .csv, .xls, or. HTML format.

Guest Link

When you work on a website’s SEO, you might be collaborating with multiple team members to ease your job or directly with the client to discuss the improvements. However, we will not recommend sharing your admin credentials with the SE Ranking account.

You can create a guest link and share it with the customers. In addition, you can customize the dashboard with different permissions and keep your original credentials safe.

This is a good feature if you have many people working alone.

Social Media Analytics

Social media marketing is no joke these days. Millions of people use social media every day. And if you need to increase the reach and conversion rate, you should spend time with social media marketing.

Thankfully, SE Ranking uses social media analytics tools to keep your job simple. You can monitor all your social media profiles and automatically publish posts inside them with the available tools.

As of now, SE Ranking supports Facebook and Twitter. You can also schedule posts to publish at a specific time.

Lead Generator

If you need more customers and revenue, consider checking for more ways to generate leads. The usual way to generate leads is to create a dedicated landing page, use email capture pop-ups, etc.

Here, with SE Ranking, you can create a custom on-page checker widget. Install this widget to your sidebar or any other widget area; you can quickly generate more leads.

You will have complete control over the widget. You can easily tweak the color customizations, logo, and data you want to display. Once you have configured these things, you can generate the HTML code and insert it into the website.

Website visitors will see the widget on the front end and interact with it. In addition, whenever you generate a lead through the custom widget, SE Ranking will notify you.

Multiple Integrations

SE Ranking can be integrated with multiple tools and services. The main ones are:

• Google Data Studio
• Google Search Console
• Google Analytics
• Zapier
• API

To collect data, these integrations would be helpful. However, you do not need to write a single line of code to complete the integration. The admin team has already done enough to make this simple for you.

You can take your connections to the next level with API integration. With the help of a developer, you can integrate any third-party app or service.

How to Start with SE Ranking?

Now, you know the tool and how it can be used in your blogging life. Next, let’s see how to use Google Rank tracking via SE Ranking.

The very first thing you need to do is go to SE Ranking.

You can sign up for a free trial without a credit card. To enroll, you have to click on the Start free trial button.

Fill in the required information and start the free trial.

On the other hand, you can also use your Facebook account or Google account to register. In this case, we have registered on the site with the email and a password.

Once you have completed the registration, you will be redirected to the admin dashboard.

In the admin panel, you will see all the tools you can use to improve your project. However, since you have just created the account, you will not have any tasks assigned.

So from the top right corner, create a new project.

You need to enter the project’s general information on the next page.

You can enter details like

• Website URL
• Domain Type
• Project Name
• Group
• Search Range
• Reports
• Audits

and so on.

You will see some keywords you are ranking for on the next page. You can manually add custom keywords from the page or select those from the box.

On the next page, choose the search engines you want to analyze.

You can choose a search engine like

• Google
• Google Mobile
• Yandex
• Yandex Mobile
• Yahoo

From the dropdown. After selecting a search engine, you must choose the country you need to track. There is almost every country you can imagine. You can also enter the location if you need to target a specific area or zip code.

You can add multiple search engine tracking campaigns like this.

After entering the required details, you must move to the next step.

You must track your competitors. This way, you will know how they are performing and their strategies. SE Ranking will show you some of your competitors using their AI system.

You can choose some from the list or manually add your own.

In this case, we will pick some from the automated results.

In the final step, you can connect your Google Analytics and Search Console accounts with the project.

To get more accurate results, these are mandatory. Or, you can skip the integration and finish the process. After creating the project, you will be redirected to the dashboard.

If you have multiple projects assigned to your account, you can choose the right one from the dropdown.

However, it will take a few minutes to fetch and display the data on the main page. So you have to wait a bit. Then, you will see all the data you need to track on the left-hand side panel.

The tools you can see there are:

• Ranking
• Analytics & Traffic
• My Competitors
• Marketing Plan
• Website Audit
• Backlink Monitor
• Social Media

Under each section, you will see sub-tools. For example, under the Ranking section, you will see sub options like:

• Summary
• Detailed
• Overall
• Historical Data

You can check each chance to see how your website performs.

Now, let’s see some of the tracking features quickly.

Ranking Summary

First, the tool will show you stats according to your added keywords. Since this is our first use, there won’t be a graph.

But, after a couple of days, we can see the changes in position and stats.

Analytics & Traffic

Once you have connected Google Analytics and Google Search Console, you can see all the data related to them here.

Competitors

From this section, you can track your competitors. You will be able to see the keywords they are ranking for, your position, your position, and almost everything.

Marketing Plan

You should check out the marketing plan section to market your blog with step-by-step guidance.

Website Audit

You can see the site’s health score, core web vitals, top issues, and everything from the website audit section. Of course, having a better health score will always help you.

Backlink Monitor

Backlinks are essential things in a website’s ranking. You can see which websites link to your domain from the Backlink monitor section and the data regarding every link.

Social Media

Connecting your Facebook and Twitter accounts with the tool allows you to control the social media handles suitable from the SE Ranking dashboard.

That’s it!

This is how you can use the SE Ranking tool to track keywords in search engines.

SE Ranking – Is the Right Tool for You?

If you check the internet for the best SEO tools, you will stumble upon multiple free, freemium, and premium solutions. SE Ranking will be one of the top solutions in this industry.

With its excellent features, even a beginner can easily track the keywords they are ranking for and make appropriate changes in the blog post for a better position. If unsure about the platform, you can start with the free trial.

Once you are good with the tool, you can upgrade to a premium plan. As mentioned above, all their plans are affordable, and you can customize them according to your requirements.

Overall, SE Ranking would be a great addition to your SEO efforts.

Get Started with SE Ranking

You can get the free trial of SE Ranking below.

Get SE Ranking Free Trial

We hope you have found this article helpful and enjoyed the read. Please consider sharing this article with your friends and fellow bloggers on social media if you do. It will probably help some bloggers/business owners to track their keywords accurately and improve their business.

For more related articles, you should check out our blog archive.

The post SE Ranking Review: Boost Traffic & Website Performance appeared first on BlogHeist.

Are you looking for the best and most simple WordPress SEO tips? This article will show you some tricks you need to follow!

SEO can be entertaining and challenging at the same time.

It holds a vital role in your business’s success.

That’s why we will list some of the simple WordPress SEO tips in this article. If you are a newbie in blogging and WordPress, this article will help you.

Best & Simple WordPress SEO Tips

They are:

• SEO plugin
• Internal linking
• ALT tags
• Permalink
• Title tags and meta descriptions
• Heading tags
• Google Analytics
• Google Search Console
• Guest posting

and so on.

Without any further ado, let’s jump into the topic.

1) Use an SEO Plugin

If you need to take your on-page SEO efforts to the next level, you need to get an SEO plugin. If you check the WordPress repository or third-party marketplaces like CodeCanyon, you will notice several free, premium, and freemium SEO plugins.

Some of the popular ones are:

• Yoast
• Rank Math
• All In One SEO Pack
• Slim SEO
• The SEO Framework
• SEOPress

and so on.

Once you have entered a keyword to optimize, the SEO plugin will show you the opportunities to boost the SEO score. In most cases, the SEO plugins will show you the keyword density, internal linking opportunities, image ALT tags, and so on.

The free version of SEO plugins is an excellent way to start. On the other hand, if you are looking for more advanced features, you should check out the premium version.

2) Internal Linking

Internal linking can improve your website and help visitors find related articles. When you write articles, you must mention keywords related to your old blog posts. So, linking them will be a good choice.

You can control the internal linking manually or use a dedicated plugin for the task. Typically, people will use the manual method. However, the manual way is the best if you have only a limited number of posts available.

On the other hand, if you’re running a big WordPress site with hundreds or thousands of blog posts, the manual method won’t suit you. In that case, you must use dedicated internal linking plugins.

In our experience, Link Whisper is a popular plugin for managing internal linking tasks. It is a freemium WordPress plugin. The free version can be downloaded from the WordPress plugins repository,y and the premium version from their official store.

3) Use ALT Tag On Images

Apart from ranking your content on Google search engine result pages. For example, when you write blog posts, you might add several photos to the article. Likewise, you might add many of them when you write a tutorial.

To rank them on search engines, you have to optimize them.

You have to use a name similar to the blog post to optimize images. Also, add an ALT tag to the photos. You can do this when you upload images to the WordPress site. Or, if you already need an automated solution for managing ALT tags, use a plugin like this.

You will have total control over the ALT tags.

4) Friendly Permalink Structure

One of the primary things you need to do after installing WordPress is reorder the permalink structure. In the WordPress settings, you can see the permalink structure.

We highly recommend using post-name as the permalink structure. Unfortunately, the default permalink structure is not SEO-friendly, and you have to change it.

On top of that, if you have a custom structure in mind, you can enter it too.

5) Use Better Title Tags and Meta Descriptions

When someone searches for a specific keyword on search engines like Google, thousands or tens of thousands of search results will pop up.

You can rank higher on search engines and get more website visitors by optimizing the title tags and meta descriptions. An SEO plugin can help you optimize the title tags and meta descriptions.

Good titles and meta descriptions will attract visitors. Also, make sure that the length is enough or not too long or short. The SEO plugin will show you an indicator of the title tag and meta description length.

6) Use Heading Tags Inside the Article

When you write an article, make sure that the structure is okay.

To keep everything organized and straightforward, you can use heading tags. WordPress comes with six types of heading tags.

• Heading 1
• Heading 2
• Heading 3
• Heading 4
• Heading 5
• Heading 6

Heading 1 will be used in the post title.

The remaining ones are free to use inside the content. So when you mention something important or need to create a dedicated section, you could use heading tags.

7) Use Google Analytics

Google Analytics is a free service offered by Google to analyze a website’s/app’s performance on search engines. With Google Analytics, you can understand how many website visitors are coming from search engines, social media, email newsletters, push notifications, etc.

With the help of Google Analytics, you can also find the top-performing articles and poor-performing topics. You can update them accordingly to gain more visitors.

On top of that, if you need to bring the Google Analytics stats to your WordPress dashboard, you can use the MonsterInsights plugin. Our MonsterInsights review will tell you more about the plugin and its features.

8) Use Google Search Console

Google Search Console (GSC) is another freemium tool offered by Google. It will help business owners and bloggers to list their content on SERPs. After creating an XML sitemap with any SEO plugin or a dedicated sitemap plugin, you can submit the sitemap inside the GSC.

It is another useful SEO tool for businesses.

No matter you are running a personal blog or a business website. You should create XML sitemaps and submit them in the GSC tool. If you have multiple websites, you can create various GSC properties and manage all of them efficiently.

An SEO plugin like Rank Math can be integrated with your GSC property. This way, you will have more control over the property.

9) Guest Posting

If you need to build links to your blog or business website in a traditional way, you should consider guest posting. Many websites accept guest posts from third-party content owners or bloggers.

Some will create a dedicated page for guest bloggers and mention the minimum requirements. When choosing a website to guest post, ensure that you and the website are running on the same niche.

For example, if your main topic is automotive and vehicle reviews, you should choose similar websites to guest post. On the other hand, posting content on any food or fashion blog won’t be beneficial.

Usually, you can get 2 or 3 dofollow links to your website from guest posting. This is a good number, and you can quickly improve your website’s domain authority.

If you need to find websites that accept guest posts, there’s a simple method. First, you have to search on Google like your niche + guest post. For example, if you plan to write on a fashion topic, search fashion + guest post.

The search results page will show you all the websites that accept guest posts on the fashion niche. This way, you can modify the search term and find hundreds of websites.

NOTE: We are also accepting guest authors here at BlogHeist. If you have exciting content, you should check out our guest blogging guidelines.

Conclusion

Doing SEO is something most people love and hate at the same time.

So many SEO experts are available to hire, but we highly recommend experiencing everything yourself. All the points we mentioned in this article are easy to follow and too basic.

Or, if you need a hand in SEO tasks, look at SEO Detroit.

If you need more help with WordPress SEO, feel free to comment. Alternatively, you can refer to the dedicated Shopify SEO guide if you’re a Shopify user.

We hope you have found these WordPress SEO tips helpful and enjoyed the read. Please consider sharing this article with your friends and fellow bloggers on social media if you do. Also, for more related articles, you should check out our blog.

The post 9 Best & Simple WordPress SEO Tips You Need to Try (2023) appeared first on BlogHeist.

There are numerous ways to earn passive income. However, niche websites are the best for earning passive income from a website you create. You can make passive income with niche websites by placing ad units and promoting affiliate products.

And how can Semrush tools help us in this process of making money?

Semrush is not just for SEO purposes; it is a complete digital marketing toolkit. Semrush can be used for multi-purposes, and today, we will see how it helps us create niche websites for passive income.

Semrush

• Semrush is the one platform recommended for all Digital Marketers
• Recognized as the Best Tool for SEO, PPC, Content Marketing and Social Media Marketing
• Access all Semrush Toolkits for 7 Days for FREE. Cancel Anytime

Learn More

Semrush Tools for Web Monetization:

Well, Semrush has got a lot of toolkits. And today, let me share 6 Semrush tools that will help us create a niche website from the start till generating a passive income.

1) Advertising Research

When starting a niche website, finding out about your competitors is better. They are your goldmine. Because they have already done half of your work.

With Semrush’s Advertising Research tool, you can find your Competitor’s Paid Ads strategy. Semrush collects this data from Google Ads, and you can use it to find your Competitor’s strengths and weaknesses.

You can identify the potential keywords that are driving targeted traffic. You can even identify those keywords they are not even targeting.

Use Semrush

$This is an affiliate link

Recommended Read: Best SEO Tool: Semrush vs. SimilarWeb?

2) SEO Writing Assistant

So, after preparing the list of keywords you need to target, it is time to start preparing the content. While you craft your content, you must be conscious of writing an SEO-friendly article.

And that’s where the SEO Writing Assistant of Semrush would be helpful.

Semrush SEO Writing Assistant Tool is available only for Google Docs and WordPress. However, WordPress users can simply install this plugin, which assists them with writing articles afterward.

So, what does the SEO writing Assistant Tool does?

It displays

• an Overall Score showing the quality of the article.
• Readability of the paper with Reading Ease Score
• Recommendations for the given keyword showing their volume and difficulty
• And Semantically related keywords that you need to add to your content.

Use Semrush

$This is an affiliate link

Related Read: 7 Semrush Updates From 2020 You Need To Check (Explained)

3) On-Page SEO Checker

Once you publish your article, you must track its rankings. And you must look for what can be done to improve your page rankings.

Semrush’s On-Page SEO checker helps you by providing semantically related keywords to be included in your article, target content length for the article, readability, and backlink ideas, considering your competitors.

Semrush displays all these recommendations from your keywords’ top 10 real-time competitors. Using this Semrush tool, you can ensure that your article ranks on the first page and drives targeted traffic from search engines.

Use Semrush

$This is an affiliate link

4) Display Advertising

After you start driving your website traffic, you can monetize your blog with Affiliate Marketing. This Semrush tool has got a lot of competitor insights for you. For example, it shows your competitor’s Banners, Sidebars, and text ads placed in Google Ads.

By analyzing their display ads, you can understand what visuals attract more clicks and place a similar one on your website. This will drive clicks, and you can send it to your affiliate website using an affiliate link.

A good-performing Competitor’s text ad indicates that users are engaging with it. You can use similar text in your meta description. And that will ensure that your page’s meta description also engages with search engine users.

Use Semrush

$This is an affiliate link

Recommended Read: How To Scale Your Amazon Business Using Sellzone?

5) Ad Builder

One of the important sources of traffic for your niche website is PPC. Irrespective of your default Search Engine Ranking, PPC can still drive targeted traffic and result in affiliate conversions.

This Semrush tool will help you create advertising copy and headlines for your articles.

The ad builder tool also displays your competitors’ ads. So, that you can implement similar engaging ones in your campaign.

Use Semrush

$This is an affiliate link

6) Site Audit

Driving traffic from the search engine looked fantastic in the initial days. However, you see a dip in the traffic as time goes on. And only then will you realize your website has some SEO errors. And you will have no clue what changes and updates have caused such an error.

Semrush’s Site Audit tool will identify your website’s errors and track whether they have been solved.

This ensures that your website will stay healthy and continue to rank high. You can drive highly targeted traffic and more affiliate sales by ranking high.

Use Semrush

$This is an affiliate link

Wrapping Up

I hope you would have found these 7 Semrush tools to be helpful. Semrush is not just limited to these 7 tools alone. They have got many more toolkits. All those toolkits cannot be explained in one single article. There will be many more on this line.

The post 6 Amazing Semrush Tools to Earn Passive Income appeared first on BlogHeist.

Semrush is one of the best digital marketing platforms that you can find online, and no doubt about it. Most bloggers prefer to go with Semrush. The main reason is that Semrush keeps adding more features that you find value for the money spent. And that’s why many bloggers and SEO experts purchase Semrush memberships. And one of their tools is their Organic Research Tool.

To use the Semrush Organic Research Tool, you must have an account at Semrush. No worries if you don’t have a Semrush account; we will create a new one.

Semrush

• Semrush is the one platform recommended for all Digital Marketers
• Recognized as the Best Tool for SEO, PPC, Content Marketing and Social Media Marketing
• Access all Semrush Toolkits for 7 Days for FREE. Cancel Anytime

Learn More

How To Create an Account at Semrush?

Semrush is a paid SEO tool. However, you can get a 7-day Semrush trial before deciding whether to purchase Semrush.

• First, go to Semrush.

• Click on the start free trial button.

• Enter your Email address and password.

• Click the “create your account” button.
• Confirm your email address by typing the OTP.
• Choose a Semrush plan.

• Now, you will have to enter your credit card and billing details.

• And then, click Place the order to get your trial.

Note: To verify your credit card, Semrush will charge a minimal amount, and in no time, it will be credited back to your account.

Once you get your Semrush account, log in to the dashboard.

Recommended Read: Best SEO Tool of 2021: Semrush vs SimilarWeb?

How To Use Semrush Organic Research Tool?

I understand there are so many features available at Semrush, and you will be easily confused about what to use and how to use each.

In this tutorial, we will be covering only with Semrush Organic Research Tool. We will cover up other tools later.

You can visit the Semrush Organic Research Tool here.

So, this is what the Semrush Organic Research Tool will look like. It seems so simple and professional with a single search bar.

At the right side of the search bar, you can notice the drop-down with the US option being selected. It indicates that the data we will use with this tool is for the United States.

If your targeted audience is from a different demographic, say India, then change it to India for more accurate results.

Here are the simple steps to search for your competitor in Organic Research Tool.

• Enter the domain address of your competitor at the Search Bar—for example, Neilpatel.com.
• Choose the demographic location. In this tutorial, I am choosing the US.
• And then click Search.

You can refer to my gif to see how I used this tool

Once you hit the search button, you will see the search results for that domain. In this tutorial, we have used neilpatel.com. All data related to neilpatel.com can be accessed here.

At the top, you can notice that there will be 6 tabs, namely,

• Overview
• Positions
• Position Changes
• Competitors
• Pages
• Subdomains

Let’s see what data each section provides.

Related Read: 7 Semrush Updates From 2020 You Need To Check (Explained)

Overview Section

The first one is the overview section. The purpose of this section is to give an outlook on all the data available about the domain you are analyzing in the following areas. Let me explain in detail each and every type of data available here.

Estimated Traffic Graph

The Estimated Traffic graph will show how the website’s traffic has grown over time. In this example, traffic has grown steadily.

But, if the graph has sudden spikes and an abnormal rise in traffic, you can clearly identify that the website has unsteady search engine traffic.

Keywords Graph

The keywords graph plots the time frame versus the number of organic keywords for which the website has been ranked. If you place your mouse cursor over any of the bars, it will show you the number of organic keywords at the top 3, 4-10, 11-20, 21-50, and 51-100 positions in the search results.

You can even alter the graph by checking and unchecking the keyword positions.

For example, if you have checked only the top 3 and left the remaining unchecked, you can identify the growth/drop pattern of keywords ranked in the top 3 positions.

This way, you can also track whether the website is losing its top positions.

Top Organic Keywords List

The top Organic Keywords list provides you the top organic keywords for which the website is getting more and more traffic. It also indicates the position changes for these top keywords.

Top Position Changes List

The top position changes list gives you the keyword’s volume, position, and traffic change due to the position change of the keyword.

There are four tabs to switch: new, lost, improved, and declined.

Under the new tab, you can find out which new keywords bring in more and more traffic.

By keeping track of the keywords at the lost tab, you can see the effect of traffic loss due to lost keywords.

The inclined and declined tab shows the performance of keywords for which the website already ranks.

SERP Features Summary

This is a pretty cool feature. This SERP features summary will list the keywords for which the website has featured snippets, site links, featured videos, etc.

Similarly, you can find which organic keywords of the website are getting placed in images, knowledge graphs, carousels, local packs, news, and instant answer?

How can you benefit from this?

Using this, you can find the keyword for which your competitor has a featured snippet. So, now you have got two things,

• One is the focus Keyword
• And the next is your competitor’s content.

Now, if you write an excellent article on your website for that focus keyword, far better than your competitors, you have a great chance of listing your website in feature snippets.

Top Pages List

The top pages list will let you know the total pages getting the maximum traffic every month from the search engine. Look at the above screenshot. You can notice that a single page has been ranked for 858 keywords and gets 19,013 traffic from search engines every month. It indicates that the article satisfies the readers and search engines.

So, by analyzing the On-page SEO of that particular link, you can get more SEO ideas to implement on your website.

Top Subdomains List

The top subdomains list will list all the subdomains of this particular domain with their traffic and keywords. You can know which subdomain drives more traffic if a website has multiple subdomains.

Main Organic Competitors List

The main organic competitor’s list will show the organic competitors for the domain you are analyzing. The common keywords indicate the number of common keywords for which the analyzed domain and their competitor rank within the top 20 organic search results.

And the SE keywords indicate the number of keywords for which the competitor website ranks within the top 100 search results.

And there is one more metric called competition level. Semrush calculates this metric based on the number of keywords of each competitor and common keywords. So, if two websites have a higher number of common keywords, then the competition level will be higher.

Competitive Positioning Map

The competitive positioning map plots the organic search traffic and the number of keywords. So, this is basically an indication of which competitor is receiving the highest traffic from the search engine.

Next, we will move on to the Positions section.

Positions Section

This section will contain all data related to search engine positions. So, if you are looking for the search engine position of each page manually, it is a complicated task. It is a time-consuming task. I will suggest you use the data available in this section.

But how?

Let’s see when I come to the Organic Search Positions table a little later.

Traffic & Keywords Trend

We already discussed traffic and keyword trends in detail in the overview section. So, I am not repeating it again.

Organic Search Positions Table

The Organic search Positions table is like a master database. It will provide you all the search engine-related data of the domain you analyzed. This table has got so many columns. I will explain to you what each column indicates.

• Keyword: The organic keyword for which the website has been ranked.
• Position: The position in the search engine result page at which the website has been ranked.
• Volume: The total volume of searches, this particular keyword is getting into the search engine.
• KD%: The Keyword Difficulty percentage is a metric that shows how difficult it is to rank high for a particular keyword. The higher the ratio, the more difficult it is to rank high.
• CPC (USD): This indicates the average Cost Per Click for the given keyword. This is taken from Google Adwords.
• URL: The page in the analyzed website is ranking for this keyword.
• Traffic: The traffic that the analyzed website receives for this particular keyword. (Note: This is estimated traffic. It differs from the actual.)
• Costs (USD): The total traffic is driven to the website due to this particular keyword for a specific period.
• Competitive density: A metric that indicates how many competitors compete for this particular keyword in the paid search. Basically, 1 means the highest competition.
• Results: This shows the total number of results displayed in the search engine for this particular keyword.
• Trend: This trend shows you a small bar graph showing interest in searches for this particular keyword in the past 12 months.
• SERP: When you click this SERP, you will be taken to the snapshot of the search engine result for this particular keyword.
• Last Update: It indicates the time when the previous keyword was updated.

Filters

Since the Organic Search Positions table contains many data, it is difficult to find the data you are looking for. To simplify this, you are provided with a filter option.

You can directly type the keyword in the search bar if you know the keyword. Else you can click the advanced filters option. Here you can include keywords with a particular term or exclude them.

Instead of the condition containing, you can also choose Word Matching; exactly matching begins with.

Export

As I already mentioned, the data provided here is enormous. So, if you want to do more analysis on them, you need to export them to Excel or CSV.

To do this, click the Export option at the top of the table.

You can export the entire data or only the first 100 results.

Next, we will proceed with the position changes section.

Position Changes Section

To keep it simple, I would say this section is an extension of the previous section. It deals with the changes in the position of the keywords.

At the top of this page, you will see four tabs, namely, New, Lost, Improved, and Declined Keywords.

New and Lost Keywords Graph

The New & Lost Keywords graph will be shown if you choose either the new or lost tab.

This graph indicates how many new keywords the website has been ranked for and how many keywords the website has lost.

However big the website is, it can be noted that it will lose its search engine rankings for a keyword over a while.

Improved & Declined Keywords

Improved and Declined Keywords graph will be shown if you choose either the Improved or Declined tab.

This graph is similar to the new & lost keywords graph we saw earlier, except that improved and declined keywords will be shown instead of fresh and lost ones.

Organic Search Positions Table

Like in the previous section, we can also see a data table here. Depending upon the tab you selected, this table will sort the data for (new, lost, improved, and declined)

The above screenshot is taken in the lost tab. It shows the keywords for which the website has lost its rankings and the traffic loss.

Even this table has got filter and export options.

Next is the Competitors section.

Competitors Section

This section contains the data related to competitors of the domain you are analyzing. If you are exploring your domain, this section is about your competitors.

Competitive Positioning Map

This competitive Positioning map is just a more comprehensive view of the competitive positioning map we saw in the overview section. So, I will quickly skip this.

Organic Competitors Table

This Organic Competitors table briefly views the leading organic competitors list in the overview section. This table has the following columns.

• Domain: It is the domain address of your competitor.
• Com. Level: As I mentioned earlier, Competition Level is a metric calculated by Semrush depending upon the number of keywords your analyzed domain has and the number of common keywords its competitor has.
• Common Keywords: The common keywords for which the domain you analyzed and its competitors are ranking for.
• SE Keywords: The total number of keywords the competitor domain ranks within the top 100 search results.
• Traffic: The total traffic the competitor domain receives from the search engine.
• Costs (USD): The total cost of traffic the competitor domain receives from the search engine.
• Paid Keywords: The number of keywords the competitor domain buys in Google Adwords.

To perform more analysis on this data, you can export it into CSV or Excel format.

Let’s move on to the Pages section.

Pages Section

Unlike the other sections, where keywords were the first priority, the pages of the analyzed domain are the first priority in this section.

Organic Pages Table

The Organic Traffic table lists the pages with the highest traffic in the analyzed domain from the search engine. This is again an extension of the Top Pages list we saw in the Overview section.

This table has got the following columns:

• URL: The URL in the analyzed domain receiving search engine traffic.
• Traffic: It shows the estimated amount of organic traffic that the page gets for the specified period.
• Traffic%: Traffic share indicates the amount of organic traffic a particular page receives in search engines.
• Keywords: The number of keywords the given page has been ranked within the top 100 search results
• Ads Keywords: The number of keywords for which the page has been listed using ads.
• Info: When you click the info button, you can see the number of backlinks this page has.

Filters and export options are also available in this table.

And the last one is the Subdomains section

Subdomains Section

Websites can have more than one subdomain, each serving a different purpose.

Organic Subdomains Table

This Organic subdomains table is precisely the same as we saw in the Top subdomains list in the Overview section. Since the screenshot I shared with you in the overview section has only 1 subdomain, I thought of showing you one more example.

The above screenshot shows the four subdomains we got with the traffic share and keywords the subdomain has ranked.

Recommended Read: How To Scale Your Amazon Business Using Sellzone?

Clear Strategy to Use Semrush Organic Research Tool

Now, we have seen what data is available in the Semrush Organic Research Tool. Now, the next thing is how you can get benefit from this Semrush Organic Research Tool?

I will share a straightforward case.

Assume you have a website ranking for a keyword. But you are ranking only at the 8th position for this keyword. But, your competitor is ranking at one. And it is not a brand-related keyword. So, you have a chance to rank in the first position, but how can you?

Try these steps:

1. Analyze your competitor domain in the Organic Research Tool
2. Check their traffic and Keywords Trend
3. If the graph is declining, then it means that they are not taking the necessary steps to maintain their backlinks. It means that you have a chance to outrank them.
4. Next, go to the Pages section and filter the URL for the keyword’s competitor domain ranks.
5. Click the info to see the number of backlinks it has got. If it is low, then it is good for you. Now, you need to find the source of the backlinks and try to get backlinks from the same source.
6. Next, In the same Page section, click on the keywords. For this URL
7. Now, you have a massive list of long-tail keywords for which the page ranks.
8. Then compare these keywords with your content. Just check if your page answers all these queries. If not, they update your page for these queries too.

Try this technique of updating content to answer more keywords and get more backlinks than your competitor. This technique will help you outrank your competitor for the particular keyword.

Wrapping Up

The above case I mentioned was just one use of this Semrush Organic Research Tool. I do know there are many situations where this tool could be used. It is up to you to use this tool correctly for your website.

To summarize in short,

Semrush Organic Research Tool will give you complete organic data about the domain you analyzed.

This tool is not automatic to boost your website’s traffic.

Because the Organic Research Tool can only provide you organic data. It’s up to you to research this Organic data to outrank your competitors.

The post How to Use Semrush Organic Research Tool to Boost Traffic? appeared first on BlogHeist.

Are you looking for the best SEO tools? Then, keep reading this article, and we will show you the 10 best SEO tools that won’t break your back or budget.

You should know that you don’t have to do all the heavy lifting your SEO campaign requires by yourself anymore. Even the top-level SEO experts aren’t getting by on their own. So why not free up your time and get more done by adopting the new wave in productivity that SEO tools sponsor? Here’s what you should consider.

Think of that cramping setback keeping you from dominating your niche, grabbing more opportunities, or simply getting by. What if you knew that it requires less effort to fix than you thought?. Even better, how would you feel knowing you don’t need to be an SEO expert to get started on it?. You don’t have to answer that yourself, too ─ the experts already have.

The best SEO tools listed here will show how experts have shamelessly used their help to get past competitors plenty of times and how to do it yourself. Even though there are ten of them. Don’t worry about getting a ton of these gizmos. Just one of these SEO tools can help you strike the bull’s eye of your SEO goldmine.

Free vs. paid subscriptions.

Most of them are free ─ so don’t worry about breaking your budget. And as for the paid subscriptions: you can take advantage of the free trial offers before making a purchase.

Best SEO Tools in 2021

Here’s a quick summary. In this article, we will be covering tools like:

• Ahrefs
• Moz
• Google Search Console
• KWFinder
• Semrush
• BuzzStream
• Answer The Public
• UberSuggest
• SpyFu
• Yoast SEO

If you need detailed information regarding these tools, keep reading this article.

Ahrefs

Ahrefs is a helpful competitor analysis tool backed by an extensive backlinks database. As a result, it is one of the most preferred SEO tools. You can check which websites link to your competitors and use this information to jump on opportunities to gain a competitive edge in your industry.

Its capacity to carry out revealing SEO audits is one of its most favored features. Gaining insight into what keywords your competitors are ranking for, what brand of content is doing well in your industry, and who is digesting it, and showing which key points you need to improve the efficiency of your website is expected from the Ahrefs keyword explorer tool.

That is not all you’re getting out of this. You can use the Ahrefs dashboard to monitor your website’s ranking, view your competitors, or monitor projects for your clients.

Here is what you can expect from an Ahrefs SEO Audit

• The rank of your backlink profile/(AR)Ahrefs Rank
• Total ranking of your backlink profile strength/Domain Rank
• Total number of backlinks
• Referring domains
• Rank tracking for both organic & targeted keywords

Features

• Domain comparison
• Batch analysis
• Link intersect
• Content gap
• Email alerts
• SEO toolbar
• WordPress plugin
• Word count

Pros

• Site explorer
• Keywords explorer
• Site audit
• Rank tracker
• Content explorer

Cons

• No free plan

Try Ahrefs

Moz

An SEO marketing tool like Moz is necessary to give insights on rankings and shifts that affect the SEO landscape, especially with the frequency of Google algorithm update roll-outs. It can also expose you to new opportunities to increase your competitive advantage.

Moz is favored in the SEO community for its capability to produce a transparent overview of website performance. You can optimize each page on your website based on the findings you gather from the reports.

Though you can expect to pay for this due diligence, it is also accessible as a free Moz toolbar download.

Taking advantage of Moz’s page optimization features can help you learn about the following:

• Search Traffic
• Search data
• Keyword targeting

The Page SEO Checker tool will help optimizers monitor rankings and keep up with the key areas that stand to be improved by offering performance-enhancing recommendations.

Features

• SEO education
• Business listing
• Profile optimization
• Review management
• Publish new updates and offers

Pros

• Free SEO tools
• Site audit
• Rank tracking
• Keyword research
• Backlink analysis

Cons

• Expensive

Try Moz

Google Search Console

This is one of the free SEO tools we were talking about. In a nutshell, this Google-sponsored tool reports what factors most influence your website’s presence in Google SERPs.

Factors such as your website’s visibility in Google’s search results, its usability, your content (especially keywords) usefulness, and its ranking. It also highlights who visits your website through Google’s search engine and how they interact with the efforts you have set to attract them.

This boosts your user experience optimization by having an overview of your impact on Google’s audience. This is especially true when monitoring which devices they use, such as the boost in mobile usage (AMP).

You must copy a tracking code from Google Search Console to paste into your website’s HTML. Doing this will help you gain knowledge on the crucial parts of your SEO campaign.

You can expect to get the following insights from the Search Console reports:

• Page index
• CTR
• Backlinks
• Geographic targeting

The Google Search Console offers index changes made to your website immediately instead of the usual waiting period. However, registering with Google Index can take weeks and even months.

Google Console is also said to help with chasing off cyber threats. This should be handy for a business/establishment vulnerable to malware and spam attacks.

Features

• Sitemap submission
• AMP tracking
• Rich results
• Mobile usability
• CTR tracking

Pros

• Free
• Search Analytics
• Detailed insights
• Review index coverage issues
• Alerts

Cons

Nothing so far

Try Google Search Console

Recommended Read: How To Scale Your Amazon Business Using Sellzone?

KWFinder

As for KWFinder, we’ve found that it caters to a powerful keyword research and management tool with a straightforward user interface. The paid subscription starts at $29 per month, billed annually.

The subscription offers a generous 100 keyword lookups per 24 hours and other valuable benefits you can find here. In addition, this SEO tool has a free plan that allows a user three keyword lookups every 24 hours. You can also try the 10-day free trial.

Overall, the tool is excellent for focusing on all the information that involves a single keyword. However, it balances this out by catering to long-tail keyword combinations.

The ‘Rank Tracker tool provides keyword suggestions as part of its package. This gives users insight into data that covers a keyword’s search volume, the average cost per click, competitiveness, difficulty score, or if the keyword is trending.

Users get the capacity to find low-competition keyword combinations that have a search volume that should boost their rankings. When you find a suggestion you like, you can add it to your list of keyword suggestions on the tool.

The dashboard is easy to navigate and offers the convenience of importing or exporting a list of keywords and analysis reports as a CSV or TXT file.

Features

• Competitor analysis
• Search volume
• Keyword historic data
• Geo selection
• Language selection

Pros

• Domain analysis
• Organic keywords filtering
• Paid keywords filtering
• SERP overview
• Keyword difficulty

Cons

• Free version is limited

Try KWFinder

$This is an affiliate link

Semrush

Semrush is always in the top 10 Best SEO tools lists we’ve come across. It earns its authority from being an SEO keyword research tool famous for boasting an extensive keyword database.

It doubles as a marketing tool, making it efficient as both an SEO & SEM tool. Helping to measure and track your campaigns, evaluating your performance, and your competitors to keep you efficient in your market.

Related Read: 7 Semrush Updates From 2020 You Need To Check (Explained)

The API integration makes it compatible with Google Docs, Google Analytics & Google Search Console. That’s three times the advantage and convenience.

You can use it as a domain comparison tool to match your website’s meta information, such as search data, traffic insights, back-link monitoring, position tracking, and other ranking factors against another website, through an analysis report that can be accessible in PDF format.

A competitive edge can be gained from these findings by making your content unique and your user experiences a cut above the leading competitors in your niche.

You can tweak your website’s performance with the On-Page SEO Checker Tool.

The dashboard enables users to look at the keywords in their content with the Topic Research tool, keep a finger on the pulse of the social media shares they are collecting, and get backlink ideas.

The one-click posting feature supports multimedia posting across many social media channels.

Features

• Keyword overview
• Position tracking
• Social media handling
• Content marketing tools
• Ads tools

Pros

• Freemium
• Better keyword research
• Competitor analysis
• Backlink analysis
• Traffic analysis

Cons

• Super expensive

Try Semrush

$This is an affiliate link

Semrush

• Semrush is the one platform recommended for all Digital Marketers
• Recognized as the Best Tool for SEO, PPC, Content Marketing and Social Media Marketing
• Access all Semrush Toolkits for 7 Days for FREE. Cancel Anytime

Learn More

Recommended Read: Best SEO Tool of 2021: Semrush vs. SimilarWeb?

BuzzStream

Buzzstream is a web-based CRM software with workforce and email management automation capabilities. With the Sequence feature, you can access emails, track, and follow up on your email outreach and link-building projects all in one place.

You won’t need to cross-reference tasks on a spreadsheet anymore. Buzzstream has a chrome plugin that can help to manage and track campaigns within your browser. In addition, users can integrate the software with social media and other API-supportive platforms.

The Discovery feature helps with your content marketing efforts. You can look for experts, influencers, and bloggers by inserting your query in the search bar. A list of recommendations will appear on the interface. You can filter these results to get your ideal candidate. There is an option to add them to your prospects lists for consideration if you can’t decide on the spot.

Here’s a quick look at how you can schedule tasks and track your team’s workflow throughout a particular project.

Buzzstream can handle your back-link strategy by monitoring who is linking to you. Then, if you get stuck, their notoriously efficient customer services can walk you through any issues you run into.

Features

• Best outreach CRM
• Build qualified lists
• Send emails
• No lost emails
• No overload

Pros

• Easy to use
• Use data to improve
• Best for link building
• Best for content promotion

Cons

• No free version

Try Buzzstream

ATP (Answer the Public)

A free keyword research tool like ATP can help produce informational long-tail keywords. ATP is a combination of SEO and marketing capabilities useful for the Press Coverage Reporting aspect of your content distribution to the public.

You can generate many content ideas for your audience from such access to consumer insights. A bulk of questions is supplied by ATP when you enter your query in their search bar and can be accessed in a list form or a circle.

Preparing your content with strong hints of your audience’s motivations can help make you a leader in efficiency within your market.

ATP’s ability to produce buying intent keywords makes this easier to draw in organic traffic with the content in your topics. This can be useful for targeting your audience with reviews and buying guides.

Features

• Buyer keywords
• Long tail keywords
• Multiple filtering options
• Keywords based on Alphabet

Pros

• Freemium
• Easy to use
• Advanced
• Country search
• Multiple languages

Cons

• Premium upgrade required for more features

Try to Answer The Public

Ubersuggest

SEO guru Neil Patel’s free keyword tool can be used to gain an edge in your market. Ubersuggest is a free hack to use to boost your website’s ranking. You can get insights into your competitor’s content marketing strategies on its user-friendly interface.

Peeking into your internet neighbors’ SEO, content & social media strategy implementation can be a practical way of getting insights regarding working methods. Such understanding takes you beyond the limitation of relying only on data insights.

Suppose you know that generating keyword ideas to implement in your content strategy is the first step to improving the relevancy of your content. In that case, this will keep you from posting content your audience is not interested in.

This is what you can expect from Ubersuggest:

• Keyword volume
• Keyword competition
• Seasonal trends
• Social network shares
• Number of backlinks

Building your link profile with the tool provides a view of your competitor’s backlinks. This should help you figure out which links to add to your own. In addition, knowing which websites your audience is linking to can narrow the scope of prospects to approach in your niche/industry by a great deal.

Features

• Domain Overview
• Top SEO pages
• Keyword Suggestions
• Content ideas
• Backlink data

Pros

• Freemium
• Affordable
• No additional account required
• Easy to use

Cons

Nothing so far

Try Ubersuggest

SpyFu

For search marketing, SpyFu offers a reasonably priced cloud-hosted tool structured around increasing efficiency for marketing campaigns. It is believed to be an entry-level to advanced business software solution. Its enterprise plans start from $33 per month.

When coming up with a marketing strategy, you will need a tool that makes it easier to gather information on your competitors. Spying on how they execute paid ads, collect profitable keywords, and the likes will help chart your course. It manages this intelligence by zeroing in on your competitor’s Google SERPs and Adwords activity.

You can track your competitor’s marketing methods on Google and their Organic Ranking and Paid Search history on AdWords for the last nine years.

Searching any domain active on Google will also present an overview of vital information you can use to get ahead. This information is part of SpyFu’s capacity for showing what keywords they have purchased, the ranking of their organic reach, sales leads, contact details, and the likes.

Features

• SEO competitor analysis
• SEO keyword search
• Rank tracker
• Domain comparison
• PPC keyword research
• Backlink checker

Pros

• Domain Overview
• SEO report
• SERP checker
• Google Ads templates
• Ad history

Cons

• A little expensive

Try Spyfu

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Yoast SEO

You no longer have to worry about whether your article is SEO-friendly. When producing SEO content, it can be hard to manually evaluate whether you are effective or not. Instead, WordPress users can set up the Yoast SEO plugin on their website. It analyses which parts of your articles can be improved to boost their SEO ranking.

These include readability, scannability, writing voice, meta-descriptions, image alt tags, and more. It can also keep you from over-optimizing your content by offering suggestions to keep you within the required number of keywords/keyphrases to use.

You can expect a:

• Readability analysis
• Insights tool
• SEO analysis tab

It is easy to fall into the trap of creating content that only focuses on ranking in search engines with such a tool. Instead, writing natural content for readers and using the tool along with an LSI keyword tool or a thesaurus can help you appeal to your audience and search engines.

Features

• SEO analysis
• Robots meta tag
• Outbound links
• Breadcrumbs
• XML sitemaps
• Google preview

Pros

• Multi keyword optimization
• Duplicate keyphrase check
• Structured data
• Breadcrumb control
• Social preview

Cons

• Need to use the premium version for improved features

Try Yoast SEO

Bonus: Nightwatch

Nightwatch is an all-in-one SEO tool for companies focused on scaling their internet business. It is exceptionally good at segmenting and visualizing data with its intuitively designed dashboard.

One of its latest features allows you to perform site audits in the tool. You can easily customize the settings to your own needs. Get a simple overview report, or set the parameters as you wish to get an in-depth understanding.

You can also choose custom filters to focus on specific issues you’re dealing with. With their smart scheduler, you can easily set up your crawls and have them run and save automatically. You can set your insights on different professional SEO projects, filter your needs, create a steady time frame, and compare data in the long run.

Overall, it’s a great tool if you’re looking to perform all your SEO tasks on one platform. In addition to their range of paid plans, they also offer a free Chrome extension: SEO Search Simulator by Nightwatch.

Try Nightwatch

Conclusion

We avoided listing some SEO tools that have the same function. Instead, each of these SEO tools caters to every different corner that shapes the structure of an SEO campaign and SEO as a whole to make a big difference to the ROI of your efforts.

Bookmark this for further use. Every SEO engineer, marketer, and regular internet entrepreneur can find a tool best suited for improving their SEO and conquering the World Wide Web by keeping this with them. Feel free to share your experiences and this article with your community. You might be getting someone out of their rut by doing so.

Note: This list of the best SEO tools is contributed by Pollen Lekau. Check our guest blogging guidelines if you have a fantastic article to contribute.

The post 10 Best SEO Tools To Boost Your Organic Traffic appeared first on BlogHeist.

Semrush is a well-known SEO Tool among SEO Experts. But how better is it when compared to other SEO Tools?

Is it worth going with Semrush?

This a question that deserves answering. And if possible, in the best way ever.

And in an attempt to answer the question,

I have compiled over 101 Semrush features.

And then, we will check if any other competitor tool has got these features or not.

I hope this is the best way to find our answer.

Note: This is going to be an extremely long guide. So make sure you use the table of contents below to navigate through various Semrush features quickly.

Semrush

• Semrush is the one platform recommended for all Digital Marketers
• Recognized as the Best Tool for SEO, PPC, Content Marketing and Social Media Marketing
• Access all Semrush Toolkits for 7 Days for FREE. Cancel Anytime

Learn More

Semrush Features

I have classified the various Semrush features under different ToolKits,

• SEO ToolKit
• Advertising Toolkit
• Social Media Toolkit
• Content Marketing Toolkit
• Competitive Research Toolkit
• Management Toolkit
• Semrush API
• Semrush Academy
• Other Semrush Toolkits

Let’s get started with,

SEO Toolkit

These are the dedicated SEO Tools of Semrush,

• Backlink Analytics
• On-Page SEO Checker
• Organic Research
• Position Tracking
• Site Audit
• Other SEO-Focused Tools

Backlink Analytics

Under the Backlinks Analytics section, you can use,

1. Backlink Overview Report: Search for a domain name, and then the Overview report will pull out Backlink metrics like Authority Score, Referring Domains, Backlinks, Monthly Visits, Keywords, etc. Click on individual widgets in the report for more insights.
2. Backlinks Report: The report lists all the backlinks for the entered Domain / URL. The sophisticated information lets you filter the backlink data with metrics and export it for further use.
3. Backlink Anchors Report: Anchor Texts help Search Engines identify content relevancy. The Anchors Report consolidates all the anchor texts used for linking your website.
4. Backlink Referring Domains Report: Search Engine usually gives a high weightage to the number of referring domains. Just enter a domain name, and Referring Domains Report list down all the domains linking to a website.
5. Backlink Referring IPs Report: Google looks for the number of unique IP addresses linking to the site to identify private blog networks. If a considerable number of backlinks come from a single IP address, it could be a PBN. The Referring IPs report will consolidate backlinks from the Referring IPs perspective.
6. Backlink Index Pages Report: If you want to know what pages drive more backlinks for your Competitors, use this Report.
7. Backlink Competitors Report: The Competitors report identifies which domains share more common backlinks. Identify those top competitors and start learning from their backlink profiles.

Try Semrush Backlinks Analytics

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On-Page SEO Checker

8. On-Page SEO Checker Overview: The overview report is a quick-hand reference with several optimization ideas, pages to optimize first, and the estimated traffic you will attain from this optimization.
9. On-Page SEO Optimization Ideas: If you are curious about optimization Ideas and traffic you can gain page by page, check this report.
10. On-Page SEO Top 10 Benchmarking: Before you jump into content creation, it is always better to know your Competitors’ Strategy. This report identifies the top 10 competitors for each keyword and decodes their Strategy. The best part of the report is that it gives you the exact suggestions to outperform your competitors’ strategies.
11. On-Page SEO Checker Detailed Analysis: Each optimization idea suggested by Semrush is based on a detailed analysis report. This report further breaks down to six On-Page SEO Factors: Keyword Usage, Semantics, Backlinks, Content length, Video Usage, and Readability.
12. On-Page SEO Checker Tracking Results Report: This report is more of a progress tracker. It creates simple “To Do” tasks for your Optimization Ideas, which you can export.

Try Semrush On-page SEO Checker

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Organic Research

13. Organic Research Overview: The overview report will summarize your competitor’s organic search performance. You can get estimated traffic, Keywords, Top position, changes, SERP Features, top pages, top subdomains, main organic competitors, and a competitive position map of the domain in search.
14. Organic Research Positions Report: Use this feature to find all the top keywords a domain ranks for. The position report also shows the Organic Keywords Trends with notes indicating the changes to Google Algorithm. Use this easy way to find the effect of Google Algorithm updates on a domain.
15. Organic Research Position Changes Report: The Position Changes Report gives you the most recent changes to a domain’s Keyword portfolio. You can narrow it down to New Keywords, Lost Keywords, Improved, and Declined every day.
16. Organic Research Competitors Report: Use the Competitors Report to identify the websites your domain is competing with for organic search traffic from Google. The websites are listed based on the following.

17. Organic Research Pages Report: Using this dedicated Pages Report, you can identify all the links of a domain ranking within the top 100 results in search Engines. Each link’s corresponding monthly traffic stats are also mentioned.
18. Organic Research Subdomains Report: If your domain has multiple subdomains, then using this Subdomains report, you can identify the traffic share and Keywords each subdomain contributes to.

Try Semrush Organic Research Tools

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Position Tracking

19. Position Tracking Landscape Report: Lookup for your domain or competitor. The Landscape Report will give you an instant overview of the domain’s visibility trend, estimated traffic, top keywords, and losing keywords.
20. Position Tracking Overview: The Overview is a summary of your position-tracking campaign. Add or edit your campaign, filter the data, and export them effortlessly.
21. Position Tracking Rankings Distribution: Enter your domain and your competitors. The Rankings Distribution report will list down all the rankings you and your competitor have in the Top 3, Top 10, Top 20, and Top 100 Google Search Results.
22. Position Tracking Pages Report: If you want to know your landing pages performing best on the search engine, simply use this report.
23. Position Tracking Competitors Discovery: Use this Report to identify all the domains trying to rank for your target keyword.
24. Position Tracking Featured Snippets Report: Does your target keyword has Featured Snippets? Use this tool to find out.
25. Position Tracking Cannibalization Report: If a website has multiple pages trying to rank for the same keyword, both pages will lose ranking positions. It is called Cannibalization. The Cannibalization report will show your website’s Cannibalization Health for the given keywords.

Try Semrush Position Tracking Tools

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Site Audit

26. Site Audit Overview Report: As soon as you run a Site Audit, you can open the Overview Report. It gives you an estimate of the website’s health and issues. And from here, you can jump on to different sections.
27. Site Audit Thematic Report: Thematic Report mainly deals with five sections, namely Crawlability, HTTPS Implementation, International SEO, Performance, and Internal Linking. Watch your website’s performance in all these sections.
28. Site Audit Issues Report: Semrush crawler will run over your site regularly. And the report lists all the issues it has found with your website, segregated into Errors, Warnings, and Notices.
29. Site Audit Crawled Pages Report: The report lists all the pages Semrush crawler has crawled. You can open the report and do a page-by-page analysis of the data resulting from the crawler.
30. Site Audit Statistics Report: The statistics report gives additional data on crawled pages like Markups, Crawl Depth, Sitemap vs Crawled Pages, HTTP Status codes, AMP Links, Internal links, Canonicalization, and Hreflang usage.
31. Site Audit Compare Crawls Report: The report shows you a Comparison of your Site’s current and Past Crawl stats. You will be interested to know these when working on an SEO campaign or site Maintenance.
32. Site Audit Progress Report: The progress report shows you an interactive line graph depicting how the issues on your website have changed over site audits.

Try Semrush Site Audit Tools

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Other SEO-Focused Tools

33. Domain Overview: A quick view of metrics to show the domain’s online presence. You can use it to find the strengths and weaknesses of any domain quickly. You can click on any data module from this page to enter a specific report.
34. Backlink Audit Tool: A vital tool if you wish to prevent your website from Google Penalties. Use the Backlink Audit Tool to identify the toxic domains linking to your website and disavow them.
35. Backlink Gap: If you want to identify the backlinks that power your competitors but not you, use this Backlink Gap Tool. You can compare up to 5 domains simultaneously to come up with Backlink prospects.
36. Bulk Backlink Analysis: This tool is formerly known as Quick Batch. You can add up to 200 URLs and compare the Backlink profile to identify potential Backlinking Opportunities.
37. Keyword Overview Report: Search for any Keyword Nationally or Globally, and the Keyword Overview Report pulls all the Keyword metrics in no time. The report lists metrics like Volume, Keyword Difficulty, CPC, Com, etc.
38. Keyword Magic Tool: Semrush has a vast database of over 17 billion Keywords. Use the Keyword Magic Tool to explore niche topics and semantically related long-tail keywords.
39. Keyword Gap: Using the Keyword Gap tool, you can add up to 5 competitors and compare their Keywords profile side by side. Just like the Backlink Gap Tool for comparing the Backlink profile.
40. Keyword Manager: It’s your personalized Keyword List. You can add up to 1000 keywords to your Keyword Manager. And then, refresh the Keyword metrics to check if there is any SERP changes or new top competitor for a particular keyword in real-time.
41. Link Building Tool: As the name suggests, the tool helps you with Link Building. Just enter a domain, and the Link Building Tool collects a list of link-building opportunities. It automatically sets up an interface to send an outreach campaign to get backlinks.
42. Listing Management: If you have a business website, you must use the Listing Management Tool for Local SEO. The tool automatically submits your website to authoritative directories. And even makes it voice-ready and distributes it to platforms like Alexa, Apple, Bing, and Google.
43. Log File Analyzer: This is an advanced Technical SEO Tool. Analyzing your website’s access logs manually is a tiresome task. So upload your access log to Log File Analyzer, and then the tool will help you interpret the data. Use it to track the technical SEO issues to optimize your website’s crawl budget.
44. Organic Traffic Insights: If you have ever thought of a way to find out “not provided” keywords in your Google Analytics, then this is it. The Organic Traffic Insights tool combines Google Search Console, Google Analytics, and Semrush data to get the most accurate data. This way, you can identify those “not-provided” keywords.
45. Semrush Rank: Semrush has its own ranking system. It ranks websites based on the previous month’s estimated organic traffic and organic visibility. Using this rank system, you can know how your website performs better than all other domains.

Try All Other Semrush SEO Tools

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Advertising ToolKit

The Advertising Toolkit comprises,

• Advertising Research
• Display Advertising
• And Other Advertising Tools

Advertising Research

46. Advertising Research Positions Report: Search for a domain, and the report will list down the Keywords and Landing Page URLs for which the competitor is using Paid Ads with Google Ads to rank. Semrush will list the volume, traffic numbers, and estimated monthly average value.
47. Advertising Research Position Changes Report: Like the Organic Keywords Position Changes, the position of Ads moves up or down within Google Ads Placement. This Report tracks these changes, lists them, and categorizes them into New Keywords, Lost Keywords, Improved, and Declined.
48. Advertising Research Competitors Report: Use the Competitors Report to identify all competitor websites running paid ads for your keywords.
49. Advertising Research Ad Copies Report: Run this report to get ad copies used by a domain. You can also check their Headlines, Call to Action, Targeted Keywords, and corresponding Landing Page.
50. Advertising Research Ad History Report: Use the Ad History report to identify all the different Ad copies a domain has used and ranked for a particular keyword. The results are displayed in a monthly grid for the past year.
51. Advertising Research Pages Report: The Pages Report list down the top pages your competitor benefits from Paid Ads.
52. Advertising Subdomains Research: If your competitor has multiple domains, use this Subdomains report to identify which subdomains benefit greatly from paid ads.

Try Semrush Advertising Research Tool

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Display Advertising

53. Display Advertising Overview: Enter your competitor domain, and the Overview report pulls out the statistics of the Display Advertising run by the competitor.
54. Ads Report: The Ads Report gives the history of display ads run by the competitor. And for each ad, Semrush lists the complete list of publisher domains where the particular ad was placed.
55. Display Advertising Landing Pages Report: This Report simply lists the landing pages of the analyzed ads.
56. Display Advertising Publishers Report: Use the Publishers Report to get detailed data on Publisher Domains for your competitor’s Ads.
57. Display Advertising Keyword Report: If you want to know the particular display ad used by the Competitor for a specific Keyword, this report is of great use.
58. Advertisers Report: This report is contrary to the Publisher Report. It analyzes the publisher’s domain and lists all the Advertisers whose display ads are placed on their website.

Try Semrush Display Advertising Tools

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Other Advertising Tools

59. Ad Builder: The Ad Builder allows you to write Ad Copies and Headlines for your Ads. The tool simplifies this process by providing you with copies from your Competitors.
60. PLA Research: PLA stands for Product Listing Ads. Using the PLA Research tool, you can analyze the performance of Google Shopping Ads for any advertiser.
61. Adsense Benchmark Tool: This tool estimates how much a particular website can earn if it implements Google Adsense, considering the traffic it receives.
62. Charts: Comparing analytical data is not easy every time. Use this Charts tool to visualize the data. Just select a metric and the domains for comparison. Then the tool will plot multiple charts in just a few clicks.
63. CPC Map: The advertising cost for a particular Keyword will vary from region to region. The CPC Map will allow you to compare the CPC for a keyword for different regions.
64. Keyword Analytics Ad History Report: The Ads History report will list down all the websites that bid for a particular Keyword and if they had any PPC ad in any of Google’s top 8 paid positions in the last 1 year.
65. PPC Keyword Tool: If you want to create a new Ad Campaign in Google Ads, use the PPC Keyword Tool. This tool will organize your keywords for the campaign at Ad Group Level, eliminate negative keywords, and export it to Google Ads Editor.

Try Semrush Ads Builder

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Social Media Toolkit

66. Social Media Poster: Without leaving the Semrush interface, this tool allows you to draft and schedule social media posts on platforms like Facebook Business Pages, Twitter, LinkedIn, Pinterest, and Instagram.
67. Social Media Tracker: By using the Social Media Tracker, you can track the performance and growth of your Social Media accounts and compare them with your competitors. This can help you identify the top-performing content in your niche.
68. Social Media Ads: Just like the Ad Builder tool that helped you create Ad copies for Google Ads, this Social Media Ads tool will help you create and monitor Ads on Facebook, Instagram, FB Messenger, and FB Audience Network.
69. Social Media Analytics: This is an overview of your Social media profile’s performance on one page. Positive growth will be shown in green, and any decline in development will be shown in red.

Try Semrush Social Media Tools

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Content Marketing Toolkit

The Content Marketing Toolkit has got,

• Brand Monitoring Tool
• And Other Content Marketing Tools

Brand Monitoring Tool

70. Brand Monitoring Overview Report: An overview of your Campaign’s performance on one page with a series of charts. You can navigate to individual reports for more data.
71. Brand Monitoring Mentions Feed: This is a dedicated feed will all your Brand mentions. You can use the same tool to identify all the latest resources on a particular Keyword. Something similar to Google Alerts but with more features.
72. Brand Monitoring Statistics Report: The Statistics Report analyzes your Brand mentions to check if there is an increase or decrease in Brand Mentions over the period.
73. Brand Monitoring Resources: Using the Resources section, you can track down domains mentioning your Brand and how many times each domain has mentioned your brand.

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Other Content Marketing Tools

74. Content Analyzer: Content Analyzer aims to measure your Content’s engagement and the reach of your content. If you are actively publishing your content across multiple websites, this tool will help you analyze the reach and impact of your content.
75. Marketing Calendar: If you are a Digital Marketing team, use this tool to plan your marketing campaign actions and share them with your team.
76. SEO Content Template: Need SEO Friendly content? Enter your target Keyword and Target Geo. SEMRush Content Template will analyze your rivals and develop a Template for writing content.
77. SEO Writing Assistant: Use the Writing Assistant to measure the SEO potential and plagiarism in real time. This tool also estimates how easy the article is to read for others.
78. Topic Research: Do you want to find the content gap? Enter your Topic, and let the tool generate related Subtopics. By using this tool, you can generate new article topics and headlines.

Try Semrush Content Marketing Tools

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Competitive Research Toolkit

The Competitive Research Toolkit consists of,

• Traffic Analytics
• Market Explorer

Traffic Analytics

79. Traffic Analytics Overview Report: Enter up to 5 domains in the overview tool to get their estimated monthly traffic to make comparisons and optimize your Strategy.
80. Traffic Analytics Audience Insights Report: This report helps you compare the audiences of different websites. It gives a clear picture of the audience overlap and the size of the relevant audience you are yet to reach.
81. Traffic Analytics Traffic Journey Report: Want to know the traffic funnel for your competitor? Enter your competitor domain, and then the report shows you where your competitors’ visitors come from and where they go next.
82. Traffic Analytics Top Pages Report: Use the Top Pages report to find out the top 1000 pages of your competitor in terms of traffic. The traffic includes Organic Traffic, Search Traffic, Direct Traffic, Social Media Traffic, and Referral Traffic.
83. Traffic Analytics Geographic Distribution Report: The Geo Distribution Report lists the traffic stats of the queried website country-wise.
84. Traffic Analytics Subdomain Report: If your competitor’s website has multiple subdomains, use the report to get traffic, subdomain-wise.
85. Traffic Analytics Bulk Analysis: If you want to get the traffic metrics for multiple domains, use the Bulk Analysis tool. You can get traffic metrics of up to 200 individual domains at once.

Try Semrush Traffic Analytics Tools

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Market Explorer

86. Market Explorer Overview: Use the Market Explorer tool to fully understand the niche and the audience you want to target. This report gives you a broad view of the market, top industry players in the niche, traffic generation strategy, and Audience details.
87. Custom Market Explorer Report: The Custom Market Explorer Report has all the Market Explorer Overview report features. It also allows you to set the competitor domains. In this way, you can understand your competitor’s audience better.

Try Semrush Market Explorer Tools

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Management Toolkit

88. Lead Generation Tool: It is the most remarkable feature of Semrush. You can place this Lead Generation widget on your website. And anyone who submits their email address will get a 25-Page Audit report of their website from Semrush for free.
89. PDF Reports: If you wish to receive your analysis Site Audit or any other metrics as a PDF report to your inbox, use this feature. You can build a report from scratch or use one of their templates.
90. Notes: Whenever Google changes its Algorithm, Semrush marks the date, and the note is available in all historical charts and graphs. Similarly, if you make changes to your website’s SEO, you can record it as a note. So, if your website’s traffic drops down, you can quickly review your actions that resulted in it.
91. Projects: You can add your website as a project. Semrush has 12 project tools: Site Audit, Position Tracking, Organic Traffic Insights, On-Page SEO Checker, Backlink Audit Tool, Link Building Tool, Social Media Tracker, Social Media Poster, Brand Monitoring, Content Analyzer, PPC Keyword Tool, and Ad Builder. Configuring these Project tools will ensure your progress gets tracked with regular email updates.

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Semrush API

92. Analytics API: Using the Analytics API, you can pull data from Analytics reports, including Domain Analytics, Organic Research, Advertising Research, Keyword Gap Analytics, Keyword Analytics, Backlink Analytics, and Display Advertising. If you are building your SEO application, it is of great use.
93. Projects API: If you are an SEO Agency and work exclusively with Projects, then the Projects API will be helpful for you. You can also pull out data and reports from your Projects and update your Project.
94. Accounts API: The Accounts API will help you get your API export history, queries, and API balance. And for these API calls, you will not be charged any additional units.

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Semrush Academy

95. Semrush Courses: Semrush has got a bundle of SEO courses to learn and master SEO. And not to forget, all these courses are entirely free.
96. Semrush Online Certification Exams: Once you finish your SEO course, you can take an online exam and get Certified. Semrush will give you an online certification.

Join Semrush Academy

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Other Semrush Toolkits

97. Semrush Content Marketplace: A Marketplace to buy quality content from Content Writers. Place an order with the topic you want, and you will receive quality content that drives traffic.
98. Semrush eBooks: Semrush offers downloadable guides and eBooks to broaden your SEO Knowledge. You can download them for free and improve your skills.
99. Semrush Sensor: Semrush constantly checks the search volatility across different industries and updates it in real time. If you are not getting enough traffic for the day, the first metric you have to check is the Semrush Sensor.
100. SEOQuake: It is a free Browser Extension to check the SEO metrics instantly for any website and export them into a .csv file.
101. Trafficjet: It is an advertising platform to drive quality traffic to your website instantly. TrafficJet allows you to place your creatives in platforms like Google Search, Display, Amazon, Facebook, Bing, etc., and manage your campaigns effortlessly.

Access Semrush Marketplace

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Recommended Read: Best SEO Tool of 2021: Semrush vs SimilarWeb?

Wrapping Up

After going through the features of Semrush, I am not expecting these exact same features to be available in other SEO tools, but something similar will do good.

But the other SEO tools do not cover all. No single tool can match the features of Semrush.

It is because Semrush is not just an SEO tool but something more than that. It has everything a Digital Marketer needs in one place, seamlessly integrating all essential marketing tools.

So at the end of this comparison,

Semrush is the Best SEO + Digital Marketing Tool that every Digital Marketer needs to possess to succeed in their marketing efforts.

Need a demo?

Start Semrush 7-Day Free Trial

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The post 101 Best Semrush Features That Will Blow Your Mind! appeared first on BlogHeist.

Semrush and Similarweb — are two big brands when it comes to the SEO industry. If you’re looking for the best SEO tool for your business, this post will help you choose the right one.

In this Semrush vs Similarweb comparison, we will compare their features, pricing, and integrations. So if you are confused about choosing the right SEO tool for your website, we will show you the best one to pick!

Semrush

Semrush is a complete digital marketing platform offering SEO, PPC, content, social media, and competitive research. Semrush’s SEO toolkit is well-known among professional bloggers and business administrators. In addition, it is being used by big brands like Amazon, Quora, Forbes, Booking.com, and other premium businesses for handling their marketing efforts; with Semrush, you can manage the following:

• SEO
• Content Marketing
• Market Research
• Advertising
• Social Media

Semrush makes it easy to discover topics or keyword ideas, run technical audits, track your keyword positions on SERPs, etc. In fact, we love to get hands-on with their keyword database, competitor analysis, rank tracking feature, paid to advertise, etc. So let’s take a quick look at the popular Semrush features.

SEO

With Semrush’s SEO features, users can take care of their business’s complete SEO. It comes with keyword analysis, competitor research, position tracking, and backlink audit. For running keyword research smoothly, Semrush is far better than its competitors.

The traffic analytics will allow users to track the competitor’s domain, compare two/more domains, and analyze bulk domains. In the final result, the user will see the website traffic overview, audience insights, traffic journey, top pages, etc.

For running SEO audits like a pro (even if you are a beginner), Semrush got something for you.

Content

Under the content marketing toolkit, you will get all the necessary tools to build valuable and user-friendly content for your business. Using the tool, users can find a topic, create a plan, write an article, optimize it, analyze mentions, measure the impact, revise, and improve.

Once you have entered enough data into the tool, the tool will give you headlines with maximum user impact and some great ideas to start with.

On top of that, you can also get the Semrush SEO writing assistant and write better copy through Google Docs.

Social Media

With the social media tools offered by Semrush, users can handle their social media channels. You can handle your

• Facebook
• Twitter
• LinkedIn
• Instagram
• Pinterest
• Google My Business

Apart from the social media dashboard, you will see social media posters, trackers, and ad options.

Competitive Research

Tracking your competitor is a great way to achieve success in the business. For example, you can find their marketing plan or strategy and develop a better one. This way, you can outscore the competitors and get more website visitors or conversion rates.

With Semrush’s competitive research tools, users can track every competitor and be ahead of them. Some popular tools you can get there are traffic analytics, market explorer, advertising research, and brand monitoring.

When you need a hand with your digital marketing efforts, you should check out Semrush.

Semrush

• Semrush is the one platform recommended for all Digital Marketers
• Recognized as the Best Tool for SEO, PPC, Content Marketing and Social Media Marketing
• Access all Semrush Toolkits for 7 Days for FREE. Cancel Anytime

Learn More

Similarweb

Similarweb is well known as a competitor research tool to analyze any website or app. Similarweb can pull results for Android or iOS apps when we talk about app analysis. You can also see your competitor’s Alexa rank, top-performing keywords, and some traffic insights.

The app analyzer can give you a detailed report of the app containing the referral pages, audience interests, and similar apps.

Why Do You Need an SEO Tool?

Before we compare the features of these tools, let us get down to the basics.

Do you really need an SEO tool? How about managing the SEO campaigns all manually?

You need to start using SEO tools to rank your content higher on search engines. SEO is becoming more complex these days, and the competition is surging in every niche.

If you’re not paying enough attention to your website’s technical, on-page, or off-page SEO metrics, you are losing it right from the start.

You need to regularly optimize your website with the best on-page SEO practices to rank better than your competitors. An SEO audit can help you identify the optimizations, but running SEO audits manually when you have many pages is not feasible. Hence, no matter what, you need to rely on an SEO tool.

While you can come across several free, freemium, and premium SEO tools across the internet, choosing the right one might be a little tricky if you’re a complete beginner to SEO. Well, we have researched you and found out why you must pick Semrush over Similarweb!

In fact, Semrush is more than just an SEO tool, as it lets you:

• Understand the market with detailed insights
• Analyze your competitors’ strategies to track their shifts and progress
• Target the right keywords in PPC to match the intent of your audience
• Monetize your website with intelligent suggestions for ad placement
• Manage your social media marketing by publishing, tracking, and advertising your brand

So, without further ado, let us get into the comparison.

Semrush vs Similarweb: Main Features, Pricing Compared!

Now let us start comparing these tools based on the following:

• SEO Analysis
• Database
• Data By Device Type
• Data Threshold
• Domain Position Analysis
• Custom PDF Reports
• Question Keywords
• Historical Data
• Integrations
• API Data

SEO Analysis

Semrush is the best tool to get in the market if you want to run a complete SEO audit. Once you have entered your domain name, Semrush will give you comprehensive analytics. On top of that, you can always keep track of your domain’s performance by adding it as a project.

Once you’ve created a project, you’ll see SEO audit reports like:

The best thing about Semrush Project is that it lets you track your rankings against specific keywords. So whenever you lose or gain rankings in SERPs, Semrush will inform you via email. You can also track the CPC (Cost Per Click) of specific keywords, see their competition, similar keywords, and website ranking for exact or similar keywords.

The keyword research feature of Semrush is far better than any other SEO tool.

With Similarweb, you can see the country rank, Alexa rank, and category rank. In addition to that, it will show you top-performing pages, countries, traffic sources, referrals, top 5 organic keywords, social traffic, and several competitors.

Unlike Semrush, you won’t be able to run keyword research with Similarweb! You’ll still need to use a dedicated tool or service for keyword research and analysis when using Similarweb.

When we tried running a report for our website blogheist.com, Similarweb did not have enough data, and we felt the tool was limited. So we ran a test again for Ahrefs, and here are the results.

Compared to Semrush, Similarweb comes only with limited features. So, we have a clear winner here.

Winner: Semrush

Database

They need to update their database regularly to display the most recent data as a keyword research tool. So when we check the keyword database, Semrush has a whopping 20B keywords!

On top of that, they have a database of over 40T backlinks and 142 SERP databases.

On the other hand, we have no idea about the Similarweb keyword data. Their backlink database and SERP databases are unknown.

Winner: Semrush

Data By Device Type

Semrush will deliver desktop and mobile data without additional cost. Once you have purchased a Semrush plan, you are good to go.

Sadly, Similarweb will only give you access to the desktop data. So when you need mobile SEO data, you need to spend additional on your plan.

Winner: Semrush

Data Threshold

When you start your first or new blog, you will probably not receive enough website visitors. If you do not have enough website visitors, Similarweb will never give you any data! Similarweb needs a minimum of 5000 visits a month to fetch enough data and serve them.

For example, let’s spy on a new website using the Similarweb tool, and, unfortunately, you won’t be able to find anything here.

On the other hand, Semrush doesn’t have any minimum data threshold. So no matter the traffic your blog receives, Semrush will be able to pull the stats. We have tested the same website using Semrush and got these reports.

Semrush can give more real-time data regarding keywords and traffic with its incredible database. So when we talk about data threshold, Semrush is far better than Similarweb.

Winner: Semrush

Domain Position Analysis

Tracking your website’s ranking for keywords is tedious if done manually, and we don’t recommend it for obvious reasons.

Semrush can check your domain’s organic and paid position with its 20 billion keywords database, making its result more accurate.

Similarweb will fetch organic and paid position data based on random clicks of actual users.

Both Semrush is far better, as it can give you the exact data with its database.

Winner: Semrush

Custom PDF Reports

If you’re working with clients, you most likely need to send your clients updates on their SEO performance.

Tracking the website and keyword positions manually and generating a PDF report is not an efficient way to start with. Using a custom PDF report builder, you can create reports quickly.

Semrush and Similarweb come with this feature.

Winner: Tie

Question Keywords

If you want to rank your content higher on search engines to gain more website visitors, you need to use question keywords and answer them inside your content.

Keywords like which website hosting is best or what WordPress theme will help you target users looking for a great answer.

Thankfully, Semrush and Similarweb will give you all the question keywords you and your competitors are ranking for. But, of course, you need to write better content to organize it better.

Winner: Tie

Historical Data

When you analyze your website or your competitor’s website, you need to see how the website performed six months ago or one year ago. There is a feature available called Historical data that can help users check the old data of any domain.

With the old data, you understand the growth over time and dig deeper into what has resulted from this growth.

Semrush is not charging anything extra for the historical data feature.

When we look for the historical data feature inside the Similarweb tool, you will find it. But the thing is, you need to pay extra for it!

So, we’ll go with Semrush.

Winner: Semrush

Integrations

Integrations will make your business better.

If you’re looking to know the integration opportunities available with Semrush, here is an exhaustive list of integrations that Semrush offers:

• Google Analytics
• Google Search Console
• Google My Business
• Google Ads
• Facebook
• Twitter
• Instagram
• LinkedIn
• Pinterest
• YouTube
• WordPress
• Google Docs
• Majestic
• Trello
• Zapier

On the other hand, Similarweb comes with only one integration.

• Google Analytics

As of today, no other integrations are available.

Winner: Semrush

PRO Tip: Integrating Semrush with Zapier will make your life much easier. With Zapier, you can easily connect with several apps or services to integrate with your workflow.

API Data

API stands for Application Programming Interface.

You probably know if you’re an advanced user or a developer. API will help you fetch content from a server to display on the user end. Both Semrush and Similarweb have got the API feature. But, they restrict the data according to the available API calls.

With the Semrush API, we can gather data like:

• Traffic
• Organic/ Paid Results
• Competitors
• Top Domains
• Backlinks
• Position Tracking
• Technical Health
• Keyword Research

If you want to know about the Similarweb API data, here are they:

• Traffic
• Organic/ Paid Results
• Competitors
• Top Domains
• Demographics

As you can see, Semrush offers more data through API. If you’re a developer or working with clients, you will love Semrush.

Winner: Semrush

Semrush vs Similarweb Features Overview

Pricing

We will probably look at their pricing page to compare the pricing of Semrush and Similarweb.

Semrush

Semrush comes with two types of billing options.

• Monthly Billing
• Annual Billing

Monthly Billing

1. Pro – $119.95/ month
2. Guru – $229.95/ month
3. Business – $449.95/ month

Annual Billing

1. Pro – $99.95/ month
2. Guru – $191.62/ month
3. Business – $374.95/ month

Semrush Plans Comparison

Similarweb

On the other hand, Similarweb comes with two plans.

• Free – $0/ month
• Enterprise – Custom

Similarweb does have a free plan. But, it comes with several restrictions. If you prefer a premium plan, you need to contact their staff. Sadly, they haven’t listed their pricing publicly.

Bonus: Semrush Trends!

As you can see above, Semrush has more features, integrations, and priority support. It is a digital marketing platform for bloggers, business owners, and professionals. If you’re looking for a full-packed SEO tool, you should try Semrush.

With its cutting-edge features, you can rank higher on search engines, spy on your competitors, and find their weak points. If the pricing is not bothering you, Semrush is the only Digital Marketing tool you’ll need.

Recommended Read: How To Scale Your Amazon Business Using Sellzone?

How to Claim Semrush Free Trial (Exclusive)

So you finally know Semrush is something you need. If you’re planning to purchase Semrush, we’ve got something special for you. You can claim 7 day free trial on any Semrush plan using our custom partner link.

When you use our custom partner link, you’ll land on the Semrush homepage, where you can get started with a free trial.

All you need to do is, click on it and create an account. Then, you need to select a plan. It can be a Pro or Guru plan. This way, you will get access to their premium analytics tools for one week. The advantage of getting started with the Semrush free trial, you won’t be charged for the trial.

After the week, when the free trial is over, you can either continue the subscription at the regular rate or cancel it.

Try Semrush

You can get access to Semrush with the link below.

Join Semrush Now

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Frequently Asked Questions

Some of the frequently asked questions regarding Semrush and its tools are:

The post Semrush vs Similarweb: Which Is the Best SEO Tool? appeared first on BlogHeist.